Strategic Communications

JUNE 10, 2023

When crafting professional articles, it’s crucial to back your claims and insights with credible sources. Here we offer five effective tips to help you find credible sources for your B2B articles. Establish Your Criteria Before you begin searching for sources, define the criteria that align with the topic of your article.

Artificial Intelligence 52

Artificial Intelligence B2B Publishing Leadership 52

Help Scout

AUGUST 22, 2023

Through an improved article composition experience and key performance enhancements, the new Docs editor gives teams the ability to confidently create helpful knowledge base articles with ease. Read the full article

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The Center for Sales Strategy

DECEMBER 26, 2018

Check out these top articles on talent from 2018, and let them kickstart your 2019 sales strategy. We've searched for the most popular blog posts of 2018, and we've curated these lists that will publish each day this week to bring you some of the most informative content from the year.

Publishing 85

Publishing Sales 85

Customer Think

AUGUST 24, 2021

Marketing Week published an article earlier this month that is sure to provoke a strong response from proponents of account-based marketing. In "Account-based madness: The new craze in B2B," authors Jon Lombardo and Peter Weinberg fire a broads.

Marketing 71

Marketing Publishing B2B Digitalization 71

Customer Think

AUGUST 28, 2023

What’s in this article for you? Why corporate overview presentations are a bad, costly habit. Two terrific solutions. One adequate solution, if you can’t let them go! I often hear the question, “How much of our company’s corporate overview should we include in prospect meetings?”

Meetings 40

Meetings Sales 40

Liston Witherill

APRIL 3, 2021

How do you get better at writing, overcome "writer's block," and logically structure your articles? Outline your articles before you sit down to write. How do you write an article outline? Writing an article outline begins with your topic. Now your article outline is taking shape. Be exhaustive.

Decision-making 52

Decision-making Leadership Media Brainstorming 52

OnStrategyHQ

JULY 7, 2023

Additional Resources to Consider Fix Your OKR Mess 3 Options for Connecting Your Team with Your Strategy How to Create OKRs that Work The Guide to Strategic Objectives The post ARTICLE: [Q&A] How do you choose a strategic framework? first appeared on OnStrategy.

Finance 52

Finance Strategic Thinking Facilitation Prioritization 52

The Center for Sales Strategy

DECEMBER 29, 2021

Exceeding revenue goals is linked to developing new customers as well as increasing revenue from existing clients, today we are bringing you a recap of the most popular posts we've published in 2021 on key accounts and account list management.

Management 110

Management Publishing Sales Account Growth 110

ClearPoint Strategy

JUNE 14, 2023

Balanced Scorecard articles for those just getting started or seasoned pros.

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SBI Growth

DECEMBER 31, 2017

This is a top 10 list of the most viewed articles by Chief Marketing Officers and VP’s of Marketing. What’s unique about this top 10 list? We segmented our subscribers by marketing leadership. How Top CMOs Quantify Marketing Investment with.

Leadership 85

Leadership Marketing B2B Sales Leadership 85

NG Data

OCTOBER 25, 2023

Data analytics in marketing emerged with credit card companies in the US, who used direct mail to improve their marketing effectiveness. As new technologies emerged, relationship-based strategies emerged, focusing on descriptive, predictive, and prescriptive data.

Marketing 52

Marketing Media Digitalization 52

The Center for Sales Strategy

DECEMBER 30, 2019

As we get closer to the New Year, we are taking some time to reflect on 2019 and the success we've seen our clients achieve. While many are enjoying this special holiday with family and friends, we're bringing you a recap of the most popular posts we've published in 2019.

Sales Management 70

Sales Management Management Publishing Sales 70

Customer Think

DECEMBER 22, 2022

The lessons from my annual Nutcracker post have not changed at all in 12 years but my perspective changes. This year three new thoughts come to mind. For example, each year the music in the Nutcracker suite becomes more and more familiar to me, but jus.

Sales 58

Sales 58

NG Data

OCTOBER 25, 2023

Digital marketing and direct mail are essential tools for financial institutions to reach their customers effectively. However, siloed work and lack of internal communication can lead to marketing overlap, which can be both annoying and costly.

Banking 52

Banking Marketing Digitalization Communication 52

NG Data

OCTOBER 25, 2023

The CFPB is set to release its long-awaited rulemaking to implement Section 1033 of the Dodd-Frank Act, focusing on financial data privacy. Director Rohit Chopra stated that the rule aims to accelerate America’s shift to open, competitive, and decentralized banking while safeguarding against personal data abuse.

Banking 52

Banking 52

The Center for Sales Strategy

DECEMBER 28, 2018

Today, we are bringing you a recap of the most popular sales process posts we've published in 2018. Providing quality content that helps our clients and visitors improve their sales performance is a goal of ours, and we hope this blog has brought you insight, education, and tips to get you on the path to success.

Publishing 79

Publishing Sales 79

The Center for Sales Strategy

DECEMBER 24, 2018

As we get closer to the New Year, we are taking some time to reflect on 2018 and the success we've seen our clients achieve. While many are enjoying this special holiday with family and friends, we are bringing you a recap of the most popular posts we've published in 2018.

Sales Management 77

Sales Management Management Publishing Sales 77

NG Data

OCTOBER 25, 2023

In today’s digital landscape, banks must continually adapt their digital toolkits to remain competitive and deliver consistently positive customer experiences. AI plays a central role in developing a customer-led culture, allowing banks to prioritize understanding customer needs, preferences, and pain points.

Banking 52

Banking Digitalization Prioritization Marketing 52

The Center for Sales Strategy

JANUARY 2, 2020

Providing quality content that helps our clients and visitors improve their sales performance is a goal of ours, and we hope this blog has brought you insight, education, and tips to get you on the path to success.

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Sales 70

Performance Methods

JUNE 1, 2019

The post PMI Featured in Velocity Magazine Article with Denise Juliano: What Great Account Planning Looks Like appeared first on Performance Methods, Inc.

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Account Planning 60

The Center for Sales Strategy

DECEMBER 22, 2022

Check out these top articles on sales talent from 2022 and let them kickstart your 2023 sales strategy. We've searched for the most popular blog posts of 2022, and we've curated these lists that will publish each day this week to bring you some of the most informative content from the year.

Publishing 21

Publishing Sales 21

Customer Think

OCTOBER 16, 2023

Note: Sharon Drew now has available a 5-session How of Change™ program for folks interested in brain-based, permanent behavior change. Watch the one-hour video introduction. Why does it seem so hard to change a habit or a behavior? Why do we drag our feet when buying a replacement appliance or car? Why do our teams go through disruption […]

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The Center for Sales Strategy

DECEMBER 27, 2018

Exceeding revenue goals is linked to developing new customers as well as increasing revenue from existing clients, we today we are bringing you a recap of the most popular posts we've published in 2018 on key accounts and account list management.

Management 81

Management Publishing Sales Account Growth 81

The Center for Sales Strategy

DECEMBER 31, 2018

Today, we are bringing you a recap of the most popular sales culture and company culture posts we've published in 2018. Providing quality content that helps our clients and visitors improve their sales performance is a goal of ours, and we hope this blog has brought you insight, education, and tips to get you on the path to success.

Publishing 71

Publishing Sales 71

SBI Growth

FEBRUARY 4, 2018

CRO or CSO, a Word or a World of Difference? It’s important to understand that the roles of Chief Revenue Officer (CRO) and Chief Sales Officer (CSO) are equally complex. But, putting the wrong role into play in your growing company.

Sales 78

Sales 78

NG Data

OCTOBER 25, 2023

Credit unions must adapt to the increasing preference for online transactions, as 51% of consumers consider abandoning new accounts due to negative experiences. Over half of consumers feel they are more targeted for online fraud, with identity theft, stolen credit card information, and online privacy being the biggest concerns.

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The Center for Sales Strategy

DECEMBER 28, 2022

It's hard to keep up with every article we publish throughout the year! So, today, we're making it easy by recapping the most popular sales process posts we've published in 2022.

Publishing 18

Publishing Sales 18

Customer Think

AUGUST 9, 2024

Introduction Find the original article here: [link] In today’s hyper-competitive market, delivering a superior customer experience (CX) is paramount for businesses striving to differentiate themselves. This article delves into the top ten MarTech solutions, that […]

Customer Experience 136

Customer Experience Marketing Digitalization 136

SBI Growth

MARCH 11, 2018

How To Execute A Sales Transformation JD Miller, the General Manager and Head of Sales for BravoSolution has led four organizations through a successful transformation. Most recently, JD lead the sales and marketing team at BravoSolution through an incredible transformation to.

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Organization Marketing Management Sales 70

SBI

DECEMBER 20, 2017

Here are some of Smart Selling Tools stats for 2017: Published over 100 articles on our blog. The Sales Tech space has grown dramatically as evidenced by the publication of our 2017 Sales Tech Landscape with 500 solutions. The buzz words for the year were predictive analytics, AI, ABM, ABS, and Coaching. Spoke at 6 different industry events.

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Publishing Software Software Organization 0

Customer Think

AUGUST 28, 2024

Here is the link to the original article: Why the Medical Devices Industry Holds a Higher Standard of Customer Experience and Why They Cannot Fail The medical devices industry, […]

Customer Experience 131

Customer Experience Innovation 131

SBI Growth

MARCH 11, 2018

5 Steps to Exceed Your Annual Revenue Number You are deep into the first quarter. Do you have a plan to hit your 2018 revenue goal? Every sales leader knows the routine. You crushed last year’s number. Your CEO and board.

Sales Leadership 63

Sales Leadership Leadership Sales 63

Customer Think

JUNE 26, 2024

Exceptional Design Enhancing Tech Adoption and Customer Experience Article source: [link] In the rapidly evolving landscape of technology, digital product design has emerged as a critical factor influencing adoption rates and overall customer experience.

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Customer Experience Digitalization Innovation 129

Customer Think

AUGUST 15, 2024

Introduction Article originaly posted at: [link] Experimentation methods are critical for enhancing Customer Experience (CX) programs by validating hypotheses, identifying improvement areas, and ensuring that new initiatives resonate with both partners and customers.

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Customer Experience Innovation Meetings Marketing 137

SBI Growth

MARCH 11, 2018

The Digital Transformation of a B2B World Every major company is undergoing a digital transformation of some kind. Mark is here today to help you purge your old world view of digital. Instead, offer extreme personalization and a frictionless experience across.

B2B 54

B2B Digital Transformation Marketing Digitalization 54

Customer Think

SEPTEMBER 6, 2024

This article was originally posted on: [link] Introduction Net Promoter Score (NPS) has long been heralded as the go-to metric for gauging customer loyalty and satisfaction. However, its effectiveness and relevance have come under scrutiny.

Customer Experience 82

Customer Experience 82

The Center for Sales Strategy

DECEMBER 21, 2022

As we get closer to the New Year, we're taking some time to reflect on 2022 and the success we've seen our clients achieve. While many are enjoying this special holiday with family and friends, we're bringing you a recap of the most popular posts we've published in 2022.

Sales Leadership 19

Sales Leadership Leadership Publishing Sales 19