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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. Develop Employer Value Propositions (EVPs). This article was published in the latest edition of PM Forum Magazine. The event took place on September 29 th 2022.

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22 tips on being a persuasive writer in professional services

Red Star Kim

Artificial Intelligence (AI) We looked at several AI writing tools. Some people refer to a value proposition – what are you offering? 17% It’s a key part of our strategy 17% A lot 67% About average 0% Not very much 0% Rarely Which of the following traditional channels/media do you use? Some produce a first draft.

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AI Washing: AI or not AI, That is the Question

QYMATIX

“AI Washing” is a company’s marketing effort to advertise that their products or services contain artificial intelligence, even though this is only weakly the case, if at all. In approximately 60% of the cases – 1,580 companies – there was evidence of AI material to a company’s value proposition.”

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How AI Helps With Sales Prospecting

Hubspot Sales

Personalization can be the difference between making a case with a unique value proposition versus having a prospect feel like they’re on the receiving end of a canned template. Check out the Artificial Intelligence learning path to dive deeper into AI and different ways to leverage it.

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The AI Framework for Business Transformation

OnStrategyHQ

Artificial intelligence has the potential to bring a complete transformation to your organization and serve as a mission multiplier when done within a widespread adoption framework. How do we create value? Why is this necessary for your AI activities? What are the top needs we meet for our customers?

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Private client management and marketing: Business plans, recruitment, assessments and automation (Nov 2023)

Red Star Kim

We talked about the importance of employer brands too ( Employer Value Proposition – EVP – at DAC Beachcroft is described in this post PM Conference Report 2022: Strategy implementation (kimtasso.com) ). 67% felt that social media was reasonably effectiveness and 33% didn’t know whether it was effective or not.

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Artificial Intelligence and the Augmented SAM

Mercuri International

To say that we are living in a time where artificial intelligence (AI) is becoming increasingly relevant is a masterpiece of understatement. Social media content and interaction tools. AI tools to augment the SAM: Collect value propositions from virtual sales meetings across the organization. Create digital twins.