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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

Since the launch of our GAM program, the designated global accounts have expressed their recognition of improved strategic alignment and material change in their relationships and confidence in AVI-SPL as a trusted provider invested in their success. Reaching New Clients by Scaling the Existing GAM Program. Three Key Learnings.

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Learn from the best: The 2020 SAMA Excellence Awards winners

Strategic Account Management Association

Category 2: “Institutionalization of digitalization to create meaningful customer impact” Winner: Interview with Danielle Matteson, Director of Global Accounts, AVI-SPL, and Joe Laezza, SVP of Global Accounts, AVI-SPL. Email Nicolas Zimmerman at zimmerman@strategicaccounts.org.

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The Ultimate Guide to Global Account Management: Framework, Strategies, and Best Practices

DemandFarm

Among the challenges was gaining visibility into various aspects of their strategic accounts, leveraging best practices from different teams, and institutionalizing processes and systems to ensure smooth operations across their international offices. This is where Global Account Management (GAM) comes into play.

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How to Launch a Global Account Management Program Without Getting Your Pockets Picked

SBI Growth

It is the start of 2020, a new year for your organization. You are just getting back from vacation, coming into a flurry of activity. Last year probably had some ups and downs, but you are ready for a new.

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Is your KAM Training approach strong enough?

KAM With Passion

KAM skills development is not only for Key Account Managers. I remember a very successful global medium-size industrial company who has appointed a few Global Account Managers chartered to manage the most strategic customers.

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Forget elephants; hunt whales instead

Deep Insight

The message from this blog? Whale Hunting with Global Accounts. It’s not often that I write book reviews but if there’s one book on sales management you should plan to read before the end of the summer holidays, it’s Whale Hunting with Global Accounts. Key account managers should not just be order-takers.

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

About Dominique: Dominique Côté, founder of Cosawi , brings 30 years of experience leading global commercial teams. She is recognized as a chief architect of global account program journeys, leading corporate changes and cultural shifts for customer-centric innovations and patient value. She has sat on the SAMA board since 2011.