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Book review: The Strategy Book by Max McKeown

Red Star Kim

Book review: The Strategy Book by Max McKeown Author and book overview of The Strategy Book Author Max McKeown, with both an MBA and PhD from Warwick Business School, is a strategy and innovation coach for leading companies. He’s clearly an advocate for scenario planning. I like the idea of creating a competition wall.

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Update on marketing and business development (M&BD) team structures

Red Star Kim

They learn about their markets and clients, help formulate strategy and develop plans. They may be project-based to support innovation projects. Innovation and new product and service development These were often areas beyond the scope of M&BD departments. In this case, account managers liaise with the fee-earners.

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21 Books About Starting a Business You Can’t Afford Not to Read

Hubspot Sales

The E Myth Revisited. Consider that Bill Gates reads 50 books every year , Mark Cuban reads for three hours each day, and Elon Musk -- when asked how he learned to build rockets -- said, “I read books.”. Reading is a crucial part of becoming an entrepreneur and building your first business. The Barefoot Executive. Built to Last.

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The 5 Stages of Entrepreneurship

Hubspot Sales

Nearly 75% of startups fail, according to Harvard Business Review. The good news: Your business doesn’t have to be another casualty. In this post, you’ll learn the five stages of entrepreneurship and the common pitfalls you should avoid in each. To learn more about the lean start-up, read this book by entrepreneur Eric Ries.

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How To Identify External Factors That May Affect Your Strategic Plan

ClearPoint Strategy

Did you ever think you had the perfect business plan and strategy, only to be blindsided by an increase in tariffs or a new environmental regulation? This article will help you discover how to think about and manage external factors that can cripple your strategic plan (or open up new opportunities). Learn how to do that here.

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Top 35 customer service and support podcasts for 2024

Zendesk

With interviews featuring CEOs, CMOs, and other senior leaders, this podcast provides valuable insights into leveraging data, personalization, and innovative approaches to enhance customer experiences. It focuses on upcoming trends and technologies, making it essential for any business planning for the future.

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14 Pro Tips for Running a Successful Business

Hubspot Sales

there are plenty of other reasons, like bad location, poor business plan, ineffective marketing, expanding too fast, and so on. If you go into business hoping for the best, you're most likely going to fail. You have to actively work to make a business successful. You need to research, study, and learn. Make a plan.