Strategic Account Management Association

JANUARY 25, 2022

Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” The customer’s solution: a new patient care process for diverting lower-risk patients from the emergency department for immediate follow-up to an outpatient management clinic. By Emily Williams, Strategic Account Manager , Pfizer.

Healthcare 400

Healthcare Co-Creation Stakeholders Account Management 400

Cosawi

JANUARY 29, 2024

In today’s economy that is disrupted and fast paced, marketing is key in this journey to co orchestrate the customer led, team enabled account Planning strategy and value proposition creation to differentiate ourselves in the eye of our most important customers, generate revenue and mutual objective achievement.

Value Proposition 52

Value Proposition Co-Creation Marketing Account marketing 52

Flevy

MAY 7, 2024

To illustrate the practical application of the Value Net Model, consider these 3 case studies: Amazon: By implementing the Value Net Model, Amazon has fostered a collaborative ecosystem, enhancing its relationships with small vendors and third-party sellers, which has driven growth and customer satisfaction.

Suppliers 52

Suppliers Manufacturing Value Proposition Digital Transformation 52

Arpedio

JUNE 1, 2023

This recognition underscored the need for account managers to prioritize customer value and gain insights into individualized customer interactions, emphasizing the significance of maintaining strong relationships, linking transactions, and ensuring a superior customer experience. . #6 30% of customers actually agree.

Co-Creation 52

Co-Creation Account Management Account Planning B2B 52

SmartKarrot

NOVEMBER 2, 2020

Business owners like Reuben Yonatan, Paige Arnof-Fenn, Jayson DeMers, and 70+ others have shared their working, tried-and-tested strategies to retain customers during the pandemic. Rand Fishkin, Co-founder and CEO, SparkToro. Rand Fishkin is the co-founder and CEO of SparkToro. Manny Hernandez, Co-founder, Wealth Growth Wisdom.

Co-Creation 21

Co-Creation Digitalization Media e-Learning 21

SBI

NOVEMBER 7, 2019

Percolate will be essential in helping Seismic widen our industry lead in enabling marketers do so in one-to-one customer interactions while also expanding our combined capabilities into all content initiatives and distribution channels. Doug Winter, Seismic co-founder and CEO. A well-presented value. Prospect Engagement.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20