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Servitization 101 – How servitization can strengthen your relationship with your key accounts

Strategic Account Management Association

Servitization and advanced services offer the potential for organizations to significantly transform their business models to deliver even greater value to customers while also increasing their own profitability. It enables the manufacturer to offer a subscription-based service, benefitting from regular income and cash flow.

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Value Net Model

Flevy

This model is crafted to enhance understanding of the competitive environment of organizations, transcending traditional competitive analyses by focusing on both competitive and cooperative interactions among various market players. FAQs on the Value Net Model: What are the core benefits of the Value Net Model?

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Equipped for the Inevitable: The Owens Corning Story

Luminas Strategy

Based in Toledo, Ohio, Owens Corning — a leading manufacturer since 1938 — is known for its entrepreneurial spirit, focus and thirst for being better. Building materials manufacturers would die for that kind of brand recognition. In 2009, when the bottom fell out of the housing market, building materials manufacturers were hit hard.

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Beyond the Horizon: GenAI and Ethical Leadership

MDI Training

We discuss the transformative role of generative AI in modern organizations, delve into how AI can boost well-being, and touch upon ethical considerations leaders must address. My keynote at the Leadership Horizon event will delve into the transformative role of generative AI (GenAI) in modern organizations. Enjoy reading!

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The Marketing and Sales roles in this tight collaboration

Cosawi

What follows is a simple example… Imagine that you have a company that manufactures soccer balls. SAMs traditionally are the experts at co-creation, identifying customer pain points and solutions connecting them – guiding customers through the steps of exploration, research, validation, purchase and, ultimately, advocacy.

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Bigtincan to Acquire Brainshark

SBI

With the acquisition, Bigtincan adds best-in-class solutions for course authoring, course content creation, 1:1 video coaching with AI-scoring, and readiness scorecards to help customers train, coach, and assess the buyer-readiness of all customer-facing teams including frontline sellers, field marketing, and support.

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June 12 – Customer Success Jobs

SmartKarrot

Role: Customer Success Specialist Location: United States (Remote) Organization: SwiftComply As a Customer Success Specialist, you’ll respond to incoming emails, phone calls, and video requests from more than 400 government agencies and their service suppliers in a courteous, timely, and individualised manner.