Strategic Account Management Association

DECEMBER 3, 2020

Highlights are presented below, and the full panel is available on demand by registering for the virtual conference here. Panelists: Jennifer Stanley, Partner, McKinsey & Co.; Shifting from focus on shareholder value only to stakeholder value as well – and a broadening understanding of what stakeholder value means.

Co-Creation 987

Co-Creation Value Proposition Account Management Suppliers 987

Strategic Account Management Association

SEPTEMBER 13, 2021

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. The pandemic has presented an opportunity to reflect on what matters most in our personal and professional lives. The pandemic has presented an opportunity to reflect on what matters most in our personal and professional lives.

Co-Creation 520

Co-Creation Suppliers Management Supply Chain 520

Red Star Kim

MAY 11, 2023

The course also offers a helpful brand creation plan and a brand plan template (brand essence, brand assets, brand protection and brand strategy). There are references to multi-branding and co-branding/partnership marketing also. Porter’s generic strategies (cost leadership, differentiation and focus) are relevant here.

Management 130

Management Co-Creation Publishing Leadership 130

Arpedio

MARCH 27, 2023

The MEDDIC sales methodology is well-suited for enterprise sales organizations that need extensive qualification as enterprise sales (almost always) require 1) engagement from numerous stakeholders, and 2) a complex solution to meet their needs. And for this, MEDDIC is ideally suited as a sales qualification process. Superior together.

Sales 52

Sales Account Management e-Learning Decision-making 52

SmartKarrot

SEPTEMBER 1, 2022

We occasionally must present to their boss or team in addition to dealing with our point of contact within the organization. Enterprise sales: Selling a good or service to an enterprise involves a lengthy sales cycle, numerous stakeholders, a lot of money, many risks, and a lot of complexity. Every supplier is unique.

Suppliers 10

Suppliers Insurance Energy and Utilities B2B 10

Hubspot Sales

MAY 22, 2018

Too much detail isn't helpful in a business plan and will only distract and confuse stakeholders. The business relationships would include accounting services, legal counsel, vendors and suppliers, maintenance providers, banking services, advertising and marketing services, and investment services. Public relations.

Finance 145

Finance Business Planning Small Business Investors 145