Hubspot Sales

MARCH 18, 2019

The answer: Key account management. In this comprehensive guide to key account management, you'll learn: The definition of key account management. How to know whether your company needs a key account management strategy. How to identify key accounts.

Key Account Management 127

Key Account Management Account Management Management Account Strategy 127

Strategic Account Management Association

AUGUST 6, 2021

These efforts were flanked by partnering with a solution provider for the establishment of account-based marketing principles with a focus on strategic key accounts, as well as technology partners for the implementation of a state-of-the-art CRM system. Gross profit: The goal is to improve performance year over year.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

Red Star Kim

FEBRUARY 8, 2024

Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. Essentially a focus on the most profitable clients. Client relationship management (CRM) – how many close social (kimtasso.com).

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

QYMATIX

MARCH 26, 2024

This article focuses on the key factors that have become essential to success in wholesale distribution, such as well-managed customer relationship management, its importance and what it entails. On the one hand, a well-implemented CRM system can provide many benefits. The longer a project takes, the higher the risks.

Management 52

Management Artificial Intelligence CRM Software 52

QYMATIX

MARCH 26, 2024

This article focuses on the key factors that have become essential to success in wholesale distribution, such as well-managed customer relationship management, its importance and what it entails. On the one hand, a well-implemented CRM system can provide many benefits. The longer a project takes, the higher the risks.

Management 40

Management Artificial Intelligence CRM Software 40

Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Stakeholders influence can be both positive or negative on project sign off, commercial profitability, resource access and long-term relationship success.

Stakeholders 130

Stakeholders Decision-making Shareholders Key Account Management 130

Red Star Kim

MARCH 16, 2023

One way is to embed the right cross-selling and referrer management attitudes and behaviours into other programmes – for example, into campaigns, content management, networking and Key Account Management (KAM). Another cultural shift. Internal communication – Why, how and what (kimtasso.com).

Key Account Management 130

Key Account Management Onboarding Communication e-Learning 130