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Exclusive insights from the SAMA Executive Symposium

Arpedio

SAM professionals are not just account managers; they play a pivotal role as value creators, ecosystem orchestrators, and pioneers of data-driven decision-making, crucial for unlocking market share and profitability. They have a global footprint, indicative of their widespread influence.

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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Director Global Account Management, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. Finally, we initiated the introduction of a state-of-the-art, globally integrated CRM. By Shahaboddin Wahdatehagh, Sr.

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65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.

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Pitching, differentiation and competitor analysis

Red Star Kim

So you need a focus on that research to extract the information about competitors – often in different sectors and across various service lines – to make the information useful in pitching situations. Asking how your firm compares against the other advisors they use will be part of that process.

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Artificial Intelligence and the Augmented SAM

Mercuri International

However, while it’s tempting to debate the full breadth of philosophical and ethical issues that AI — particularly generative AI — raises, it’s also useful to look at it at a more pragmatic level and ask, “What exactly can it do for my job, and what changes do I need to make to the way I think, if I’m going to benefit?” Create digital twins.

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There Is No More Inside Sales – How to Strengthen Remote Selling Abilities

Sales Outcomes

McKinsey & Company recently published insight from a survey of 3,600 B2B decision-makers in 11 countries and 12 sectors. For example, today’s Inside Sales teams might serve small businesses, field (geographic) sales to medium firms, and enterprise sales for large and global accounts. Rethink Sales Competencies.

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Marketing Role in Creating Distinctive Business Value

Cosawi

So what do the best marketing organizations do differently to create distinctive business value in today’s digital economy? The SAM is the explorer, diving deeply into the needs and goals of their accounts. Marketing Role in Creating Distinctive Business Value. Allow us to borrow an analogy from diving.