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Intuition vs. data-driven decision making in business today

Insightly

A new day arrived with the advent of digital marketing, marketing automation tools and email marketing. Data-driven decision making is the process of studying large amounts of data, analyzing it to identify patterns, obtaining actionable insights, and using that insight to make business decisions.

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AI-Powered Predictive Analytics in Marketing Decision-Making

Strategic Communications

AI-powered predictive analytics is a cutting-edge tool that is transforming marketing decision-making by providing businesses with the foresight to anticipate market trends, understand customer preferences, and personalize marketing efforts. That data may be their own, or it may be available through third-party sources.

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How Top Organizations Master Enterprise Digital Transformation | KaiNexus

Kainexus

Digital transformation at the enterprise level is essential for organizations to remain competitive, relevant, and resilient in today's rapidly evolving business landscape. Moreover, it empowers employees with the tools and capabilities to collaborate effectively, make data-driven decisions, and drive continuous organizational improvement.

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Decision Making in the Era of Growing Constraints (Part 1)

Planview

Other decisions are made at the individual level on prioritization and focus on a given day. Companies that transform the quality and speed of their decisions consistently outperform their competitors. So how can you make smarter decisions faster? A two-way door is a decision that is easily reversible.

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How to Transform Your Supply Chain: Digitization for Decision-Making

Speaker: Hannah Testani, CEO of Intelligent Audit

The future of the supply chain industry will take the emotion out of decision-making by leveraging innovative technology to transform raw data into actionable intelligence. Hannah Testani will teach us more about: How technology will transform and digitize the supply chain and what impacts we’ll see going forward.

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Decision Making in the Era of Growing Constraints (Part 2)

Planview

This is part two in a series of blogs on decision making in the era of financial constraints. A pressing topic facing all executives right now is how to approach decision making in this era of growing financial constraints. Understand the common types of decision-making biases and how to spot them.

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Make smarter decisions using business intelligence

Insightly

The days of using intuition over data to make business decisions are mostly gone. However, certain metrics provide significant insight into business health and drive the smartest growth decisions. These are important distinctions that inform different types of forward-looking business growth decisions.