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Ten insights on the future of SAM

Strategic Account Management Association

Shifting from focus on shareholder value only to stakeholder value as well – and a broadening understanding of what stakeholder value means. If you’re accumulating data on your customers and even your customers’ customers, how are you using it to develop insights that lead to innovative value propositions?

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Why is value-based selling so important?

Mercuri International

Beginning in the 1990s, models were introduced to manage companies based on long-term shareholder value, rather than short-term ratios. Beginning in the 1990s, models were introduced to manage companies based on long-term shareholder value, rather than short-term ratios.

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What is Enterprise Resource Planning (ERP)

Apptivo

Improve supplier negotiations backed by analytics. These help companies quickly and cost-effectively come up with new innovative products and services.It This gives the organization more room to focus on innovations. A good ERP solution will help protect digital information from unauthorized access. The Sales module.

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How a Relationship-led Economy Has Transformed Traditional Marketing

SuperOffice

They are adopting digital technologies to shift the buying power in their favor, and it’s re-shaping the traditional way of marketing to win them over. Unfortunately, this style of marketing fails to capture all the key buying factors due to the explosion of product choices, digital channels, and innovative technologies.