Mon.Dec 04, 2023

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Why Always Be Closing is Wrong for Key Account Management

Account Manager Tips

Tired of pushy sales tactics? Forget closing deals, start opening relationships. Learn the organic sales method that leads to effortless growth for key accounts.

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Ten of my favorite phrases from Customer Experience in 2023

Customer Think

We all know empirically, the truth and power of words in life. A quick Google search will reveal dozens of blogs, companies, and social media posts espousing the benefits of positive affirmations, and the power of positive and encouraging words.

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Why Always Be Closing is Wrong for Key Account Management

Account Manager Tips

Tired of pushy sales tactics? Forget closing deals, start opening relationships. Learn the organic sales method that leads to effortless growth for key accounts.

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Advancing AI Integration at UNIQA: A Future Focus

MDI Training

Advancing AI Integration at UNIQA: A Future Focus Do you prefer to listen to this article? Click below to access our AI-generated version of this blog article! Advancing AI Integration at UNIQA: A Future Focus Iris Brachmeier , Group Chief People Officer of UNIQA Insurance Group AG since August 2023 and therefore responsible for international HR , provides insights into the company’s groundbreaking transformation up to 2025 in an interview with our colleague Melanie Holzner.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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The 4 Key Performance Indicators Sales Managers Need to Track

The Center for Sales Strategy

There are four key performance indicators I recommend everyone keep a weekly focus on. If you are a manager who does weekly individual focus meetings with your AE's or if you are a manager managing managers, these four things will help you keep the focus of the individual and the team on things that are crucial in moving the needle. These four essential metrics will tell you if you are on track for success.

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AI-Enhanced Leadership: Maximizing Potential with Intelligent Tools

MDI Training

AI-Enhanced Leadership: Maximizing Potential with Intelligent Tools Let’s also take a closer look at Ai vs. human – Who has more charisma in today’s world? Do you prefer to listen to this article? Click below to access our AI-generated version of this blog article! AI-Enhanced Leadership: Maximizing Potential with Intelligent Tools The integration of artificial intelligence (AI) into the world of work presents new challenges and opportunities for leadership development.

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4 Tips for Closing a Deal That Has Hit a Wall, According to a HubSpot Sales Director

Hubspot Sales

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. Some deals hit walls — that‘s just an unfortunate fact of sales life. As wonderful as it would be to have every sales engagement run smoothly end-to-end and amount to an amicable, productive resolution, that’s just not how things work.

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The 10 hottest Customer Experience (CX) trends for 2024

Customer Think

At the end of each year, I like to take some time to think about what I believe will be the most significant Customer Experience trends in the coming months.

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Release Notes AS OF Dec 5, 2023

Apptivo

1. Feature Updates 2. Bug Fixes At Apptivo, our primary objective is to boost system performance and address reported issues, consistently working towards improving overall efficiency. Through dedicated efforts to optimize business operations, we aim to provide a seamless experience for you. Our commitment extends to bug resolution and the integration of valuable feedback, making Apptivo a more robust and reliable platform.

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Group Think makes bad decisions

Customer Think

There are always consequences to decisions, especially bad ones; the decision by British Airways to re-brand, and by Coca-Cola to change their original product to New Coke are good examples.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How the Role of Strategy Leaders Has Evolved

AchieveIt

For those leading strategy, keeping up-to-date with the most recent trends and data related to strategic planning and implementation is not merely beneficial; it's essential. Knowing the latest industry insights helps leaders make better-informed decisions and ensures more effective adoption of an organization’s or company’s strategy. It helps teams better prepare for challenges and capitalize on emerging opportunities.

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Total Experience Strategy: Everything in the Contact Center Altogether, All At Once

Customer Think

The fact that silos are the enemy of business success is nothing new. That they happen anyway is one of the biggest business challenges a leader must navigate. At Blue Ocean, we have long held the position that the customer experience and the employee experience are inextricably linked.

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Release Notes AS OF Dec 5, 2023

Apptivo

1. Feature Updates 2. Bug Fixes At Apptivo, our primary objective is to boost system performance and address reported issues, consistently working towards improving overall efficiency. Through dedicated efforts to optimize business operations, we aim to provide a seamless experience for you. Our commitment extends to bug resolution and the integration of valuable feedback, making Apptivo a more robust and reliable platform.

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My Latest on Using Email to Book New Meetings

Customer Think

Using email to book new meetings sounds awesome. Unfortunately, it isn’t because it simply does not work effectively. In our house we seem to have the ability to make a lot of trash.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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2024 Q1 Sales Execution Tips

Sales Outcomes

This is my last 2-Bullet Tuesday of 2023, so you can focus on finishing the year strong. We’ll be back the second week of January. Until then, I wish you and yours a happy, safe, and restful holiday season. If your company is on a calendar year-end, there are 18 working days left before we head out for the holidays and close the books in 2023.

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How to create an inspired workforce: Connect

Customer Think

This post is the fifth in a series devoted to creating an inspired workforce. I will share additional posts over the coming weeks to support leaders, managers, and supervisors in this effort. In summary, the first four steps are 1.

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Measuring the Success of Account-Based Selling

Arpedio

Measuring the Success of Account-Based Selling Explore the ARPEDIO platform ← Back to blog Account-based selling (ABS) is becoming increasingly popular in the B2B software industry as it allows businesses to target specific high-value accounts and personalize their marketing and sales efforts. But how can you measure the success of your account-based selling campaigns?

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Delivering Value to Clients Through Readymade vs. Custom Software Solutions

Customer Think

Businesses in the software development industry often have to deal with the decision of whether to invest in custom software or choose readymade software solutions that fulfil their specific demands. Both approaches have advantages and disadvantages and the choice is determined by a variety of factors such as budget, requirements, timeframe and long-term goals.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Rico Nasol Former Executive At Zappos And Netflix On Leadership And Management

Strategic Planning and Management Insights

Rico Nasol, former Zappos & Netflix exec, shares strategies for creative teams, innovation, balanced leadership, and excellent management.

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Here’s How to Get the Investment You Need for Your Feedback Programs

Customer Think

I originally wrote today’s post for SurveyMonkey. A modified version appeared on their site on August 14, 2023. It’s hard to believe that executives still need to be convinced that they should be listening to the voice of the customer and making decisions based on customers’ needs, not their own.

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Intelligent, Predictive Pricing: the Key to B2B Wholesale Success

QYMATIX

Digitalisation is a blessing and a curse, an opportunity, and a threat. Nearly 900 German wholesale companies took part in a recent study by Roland Berger and the German Wholesale, Foreign Trade and Services Association (BGA). Almost all of them, 94%, believe that digitalisation is driving change in their sector. Two-thirds are aware of the challenges it poses.

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How Generative AI is Transforming Americans’ Online Shopping Experience

Customer Think

A recent Ipsos survey revealed that American consumers want generative AI to enhance their online shopping experience. With the proliferation of e-commerce and the growing use of technology in everyday life, many consumers recognize that obtaining accurate product information and personalized shopping assistance to make informed purchasing decisions is possible with AI-enhanced customer solutions.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Role of Customer Education in Customer Success.

SmartKarrot

Introduction In this insightful Kaffeine & Karrots conversation, Shivani Chaturvedi, Customer Success Manager at SmartKarrot Inc., sits down with Sana Farooq, Senior Director of Customer Success & UC Irvine CX Advisory Board, to delve into the pivotal role of customer education in achieving success. With over 12 years of experience spanning early-stage to high-growth companies, Sana provides a wealth of knowledge on how customer education intertwines with customer success.

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Paul Weller, the Scots word ‘gallus’ and their relation to delivering an award-winning customer experience – Interview with John Devlin of Ascensos

Customer Think

Podcast Today’s interview is with John Devlin, CEO and co-founder of Ascensos, a leading customer management and contact centre solution provider that offers bespoke and innovative solutions for various industries, such as consumer retail, healthcare and insurance.

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Demand Forecasting vs. Sales Forecasting — The Complete Guide

Hubspot Sales

If you’re a business owner like me, you’re probably familiar with the terms demand forecasting and sales forecasting. Ultimately, these are strategies you can use to predict demand and revenue, ensuring you have enough resources on hand and enough money coming in. But as with all things, it’s not always that simple. Not to mention, figuring out the difference between demand forecasting vs sales forecasting can be tricky too.