Customer Think
JULY 1, 2021
The sales profession is in transition. It is quickly shifting from an offline, seller-driven, push-based model toward a digital-first, data-driven and buyer-focused response. There are four unmistakable buyer-led trends that will define the future of s.
The Center for Sales Strategy
JULY 1, 2021
We’re all guilty of throwing around the terms “thought leader” and “thought leadership.” These days the terms are so often used that we forget what they actually mean. In fact , Inc Magazine states that the term "thought leader" is one of the most misunderstood titles in business. Tied for first is the term "influencer.". Is sharing content on social media considered thought leadership?
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Customer Think
JULY 1, 2021
The popularity of mobile devices and the huge increase in technological capability have taken the mobile app industry to the next level. In 2017, 80% of all app revenue came from gaming apps for both the Apple iOS App Store and the Google Play Store. The mobile gaming industry accounts for $ 50 billion in […].
Help Scout
JULY 1, 2021
Every industry has its nuances. Perhaps there’s specific terminology to learn or a heavier focus on one type of metric over another. Often, customer service skills are transferable; however, in some cases there are significant differences that make things a bit more complicated. Take healthcare, for example: Outside of differing cultural norms, there are also laws pertaining to things like storing information or interacting with customers.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Customer Think
JULY 1, 2021
With more people doing business online than ever before, companies are gaining clarity on what’s working and what needs attention when it comes to the digital customer experience. Let’s start with the basics – logging in. Logging in to websites is part of our daily routines including everything from our banks to our insurance providers […].
Texas Creative
JULY 1, 2021
"> As an account coordinator, the most important part of my job is organization. Using a bullet journal and the “bullet journal method” helped me through college and turned me into the organization superstar I am today. I’d like to use this blog post to share why I think it is so useful and how my use of it has changed over time. .
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Mercuri International
JULY 1, 2021
Most people think that the biggest challenge for a Key Account Manager is the need to understand their account but is this all that is needed? In most cases no; a good KAM also spends time internally trying to win over the expertise and resources they need to serve their customer. To serve their accounts as effectively as possible, the KAM needs to access resources across different business units and silos of their own company.
Customer Think
JULY 1, 2021
For today’s website developers, quality assurance testing is an essential part of site construction. Despite our best efforts, mistakes and bugs can creep into any website. Quality assurance (or QA) helps developers to realise their vision, and delivers a site users love to visit. Our guide to QA breaks down what it looks like, its […].
Farland Group
JULY 1, 2021
My colleague Anne Taylor wrote a blog around collaboration and ultimately, how everyone defines it differently. I wanted to share my take on collaboration and why it has evolved since pre-pandemic times. Prior to COVID, I would have told you collaboration is sitting around a conference room table and utilizing a whiteboard to brainstorm — whether for upcoming customer advisory board meeting topics, volunteering opportunities or what the next client team call should entail.
Customer Think
JULY 1, 2021
Q: What’s the similarity between cars and data? A: They should both be cleaned every two-three months. A recent report by Intelligent Car Leasing revealed that over a fifth of Brits never clean their cars resulting in the interiors becoming a breeding ground for bacteria (not great in the middle of a global pandemic), and […].
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
SmartKarrot
JULY 1, 2021
Start seeing customers as the building blocks of your business. Only then will you be able to set up a firm foundation. This is where customer success for startups comes into the picture. You must be aware that customer success teams wear many hats. In simpler words, they look into diverse functions – be it support, experience, upsell, renew, etc. But the core of each of these functions is unanimously the satisfaction of the customer.
Customer Think
JULY 1, 2021
Today’s customers want one consistent journey, but in order to provide this, the entire enterprise needs to operate in lockstep. However, many organizations still work in silos, using disconnected and outdated systems that make it impossible to connect and share data across departments. Now, with the advent of cloud and integrated business intelligence (BI) technologies, […].
SmartKarrot
JULY 1, 2021
Role: Senior Director, Customer Success – Americas Location: Durham, NC, US Organization: Nutanix As a Senior Director of Customer Success, you will build and lead the Americas CS team by providing the vision and direction to implement and scale strategies and processes to deliver a ‘best in class’ customer experience while producing ongoing measurable results.
Customer Think
JULY 1, 2021
In my last post, I spotlighted social psychologist Carol Dweck’s landmark work on growth mindset and offered a link between her research and customer experience excellence. Building on Dr. Dweck’s findings, let’s dive into the first of three posts that.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Help Scout
JULY 1, 2021
Welcome to Help Scout’s release notes! This month — along with product updates — we’ve got an exciting new email series straight from our CEO, as well as an opportunity to talk with our research team. Let’s get to it. Image support in proactive messages. . Spruce up your proactive messages with images. Educate, inform, or delight your customers with images that support your post, including GIFs!
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