The Center for Sales Strategy
SEPTEMBER 28, 2023
Finding and attracting top sales talent is a perpetual challenge for sales managers. With countless responsibilities already overflowing your plate, dedicating time to recruiting often falls by the wayside. However, taking a strategic approach to recruiting through inbound marketing techniques can attract qualified, eager candidates, so you spend time interviewing the right people.
Force Management
SEPTEMBER 28, 2023
A new quarter is upon us, and it’s time to strategize on how you can make this one even better than the last. Often, sales leaders know where their sales team falls short – but it can be a challenge to identify the root of these problems and determine what action will have the greatest impact in solving them.
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SBI Growth
SEPTEMBER 28, 2023
In thinking about growth imperatives for 2024, leading chief revenue officers (CROs) have been looking into ways to harness artificial intelligence (AI) for sales productivity, empowering sales teams to accelerate deal cycles, and assessing sales talent to enable personalized coaching.
Customer Think
SEPTEMBER 28, 2023
Customer anthropology I had to think back to that story, when I recently learned that Brian Chesky, the CEO of. The post Dear CEO, to understand the customer, you have to become the customer appeared first on Steven Van Belleghem.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Insightly
SEPTEMBER 28, 2023
Let’s get you on a RevOps career path! Revenue operations (or “RevOps”) is currently the fastest growing job in the US, according to a recent jobs analysis report from LinkedIn. Compared to traditional corporate functions — like sales, marketing, human resources, and finance — revenue operations is a relatively new field. As a result, it’s not yet widely understood — so figuring out how to break into this growing career path can be difficult.
Customer Think
SEPTEMBER 28, 2023
Was it John Lennon who wrote, “Imagine there’s no martech, I wonder if you can?” I may be misremembering that lyric. But it’s what came to mind when I saw the above chart. It’s from a new Gartner report, 4 Actions to Improve Martech ROI, and it reveals a pretty dramatic shift in ownership of martech responsibilities from marketing to IT. “Configuration and deployment of new marketing technology” saw a 10-point shift from Marketing Leads … Dissolving martech?
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Customer Think
SEPTEMBER 28, 2023
The old ways of marketing are coming to an end. Five years ago, marketing teams could get away with creating content, promotions, and campaigns without having any touch points or interactions with their customers. Did this always work?
Insightly
SEPTEMBER 28, 2023
Let’s get you on a RevOps career path! Revenue operations (or “RevOps”) is currently the fastest growing job in the US, according to a recent jobs analysis report from LinkedIn. Compared to traditional corporate functions — like sales, marketing, human resources, and finance — revenue operations is a relatively new field. As a result, it’s not yet widely understood — so figuring out how to break into this growing career path can be difficult.
Customer Think
SEPTEMBER 28, 2023
Are you thinking about hosting a social media webinar but don’t know where to begin? Perhaps you’ve hosted a webinar in the past but didn’t quite reach your goals. Either way, I know webinars are an extremely important marketing strategy for businesses across all industries.
Apptivo
SEPTEMBER 28, 2023
1. What is customer relationship management? 2. Thе Importancе of Customеr Rеlationship managеmеnt 3. Stratеgiеs for succеssful customеr rеlationship managеmеnt 4. Challеngеs in CRM Managеmеnt 5. Looking for a CRM solution to strеamlinе your businеss? Customеr rеlationship managеmеnt (CRM) has еvolvеd into a crucial еlеmеnt of succеss in today’s highly compеtitivе businеss еnvironmеnt.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Customer Think
SEPTEMBER 28, 2023
New Glassbox survey reveals consumers want more financial advice from their banks and financial institutions to navigate a challenging economy. Tossing aside avocado toast and DIY coffee brewing–it’s time to talk real-world financial advice.
Help Scout
SEPTEMBER 28, 2023
“Having the ability to know exactly how we're performing and having it laid out in a straightforward, visual way makes things really simple for us.
Customer Think
SEPTEMBER 28, 2023
Anyone who doubts that sales of secondhand clothing can outpace those of new clothing should check out the price of a pair of used jeans at a thrift store. Or of secondhand leggings – going for $17.99, according to one TikTok user.
Help Scout
SEPTEMBER 28, 2023
Using the Help Scout and Jira integration helps Panorama Education's Client Success, Product, and Engineering teams stay on the same page.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Customer Think
SEPTEMBER 28, 2023
Why are the principles of practice development so important in modern healthcare? They focus on enhancing the skills, knowledge, and processes within healthcare settings. The implementation of principles leads to better patient care, improved clinical outcomes, and increased patient satisfaction.
Help Scout
SEPTEMBER 28, 2023
Since becoming a Help Scout customer, TeamSnap has scaled its support solution without compromising a human and personalized customer experience.
Customer Think
SEPTEMBER 28, 2023
AssistGPT is a comprehensive zero-code solution for Knowledge Automation
ReviewTrackers
SEPTEMBER 28, 2023
Learning how to increase customer lifetime value will help your company forge stronger customer relationships and achieve a competitive edge.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
SmartKarrot
SEPTEMBER 28, 2023
Customer renewals are the benchmark for successful customer relationships and the cherry on top of every business’s revenue sundae. Yet, like all things worthy, the path to securing these renewals isn’t always easy. It involves understating the customer, the personas, their needs and usage, behaviours, and much more even before the account manager or customer success manager or a sales manager need to reach out to customers.
SmartKarrot
SEPTEMBER 28, 2023
The ever increasing competition in the business setting calls for entrepreneurs to find strategies they can use to make sure their brands stay ahead of their rivals. One way small businesses can do so is by enhancing their business processes using business process management tools that help in refining business operations. However, small businesses often have reservations when it comes to adopting new technologies, such as process management software.
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