Cosawi

JULY 14, 2021

We talk to Dominque Côté about the central role of marketing in Key Account Management (KAM). One of her focus areas is maximizing Account-Based Marketing (ABM) capabilities to enable KAM and make patient-centricity a reality. Disruption, although most times unwelcome, gives way to innovation. Could the mother.

Co-Creation 52

Co-Creation Marketing Value Proposition Key Account Management 52

Cosawi

FEBRUARY 29, 2020

Together, they have the potential to bring a better and differentiating customer experience using innovative frameworks like design thinking and others. She writes and is published in journals like Journal of Sales Transformation, Velocity, and others on these topics. Disruption, although most times unwelcome, gives way to innovation.

Marketing 52

Marketing B2C Global Accounts Innovation 52

Cosawi

DECEMBER 31, 2019

Every superhero needs a partner, and the very best SAMs know when and how to bring the best people to the table to ideate, innovate and create impact for their customers. . She writes and is published in journals like Journal of Sales Transformation, Velocity, and others on these topics. We argue the opposite. Enter Marketing.

Marketing 52

Marketing Suppliers Account Management Global Accounts 52

The Chapman Group

AUGUST 23, 2020

Greater clarity on title and role within the formalized program often benefit all account managers; including the top achievers. Some organizations have also chosen the terms GAM (Global Account Manager), and CAM (Corporate Account Manager). External business reviews with top level executives of our accounts.

Account Management 78

Account Management Management Value Proposition Account Planning 78

KAM With Passion

NOVEMBER 11, 2020

As a company, business unit or sales leaders, here are a few facts to keep in mind: First, In B2B, on average, 70% of revenue comes from existing customers. Business Reviews in an Account Management context. KAM is a strategic initiative which comes on top of plain Account Management.

Key Account Management 130

Key Account Management Suppliers Account Management Account Planning 130

Cosawi

SEPTEMBER 30, 2020

The business world is currently a fascinating incubator of innovation where being agile, adapting and pivoting is vital to take the uncomfortable but exciting place of reinventing ourselves. She writes and is published in journals like Journal of Sales Transformation, Velocity, and others on these topics. Could the mother.

Leadership 52

Leadership Innovation Global Accounts Publishing 52

SBI Growth

MARCH 9, 2018

Hassane’s mission is to establish Cypress as the global supplier of choice for innovative companies in high-growth markets. Joining us for today’s show is Hassane El-Khoury, the CEO of Cypress, the leader of the semiconductor industry. Cypress is leading the industry.

Marketing 54

Marketing Suppliers Innovation Key Account Management 54

Cosawi

DECEMBER 28, 2021

A colleague from the SAMA Board of Directors, Noel Capon, recently wrote an article in Harvard Business Review, “When CEOs Make Sales Calls,”¹ in which he describes the impact of top management’s involvement in the customer relationship. 1 Noel Capon, When CEOs Make Sales Calls, Harvard Business Review, March-April 2021. Dominique Co?te?

Leadership 52

Leadership Co-Creation Account Management Decision-making 52

KAM With Passion

MARCH 17, 2022

Once this organisation will have progressed enough on complex sales and on basic account management, it be in a much stronger position to enhance and expand its KAM intiative. Complex Sales. Account Management & Delivery. Account Management & Delivery. Key Account Management.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

Mercuri International

MAY 23, 2023

In the world of sales, AI offers huge potential — and it could be what strategic account managers have been waiting for…if used correctly. AI tools to augment the SAM might include: Integration of AI in the sales process to streamline and optimize. Chatbot coaches to help in the sales process. Account planning automation.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

SmartKarrot

APRIL 16, 2020

Role: Customer Success Representative Location: Cork, Ireland Organization: Varonis In this role, you will be teaming up with Varonis account teams to manage a portfolio of Varonis customers. Responsibilities will include developing a full understanding of the Apptio suite of products, including the value proposition and sales messaging.

Customer Success 8

Customer Success Innovation Customer Experience Onboarding 8

SmartKarrot

SEPTEMBER 14, 2022

Maintain Pinnacle and PinnacleTech values of excellence, impact, growth, and innovation. Work with global accounts to drive success through initial onboarding, product adoption, retention, and identifying value-add features. Facilitate performance reviews and coaching sessions, encouraging team members to continuously grow.

Customer Success 3

Customer Success Global Accounts Performance Review Customer Experience 3