Red Star Kim

NOVEMBER 18, 2022

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. She explained her firm’s core purpose was to build trusting relationships and vision of being independent, sustainably profitability and global. Develop Employer Value Propositions (EVPs).

Value Proposition 130

Value Proposition Procurement Innovation Leadership 130

Red Star Kim

SEPTEMBER 8, 2023

The crux of marketing is to anticipate (and meet) client needs whilst maximising profit. Price is a major driver of profit. Procurement and pricing Increasingly for global or public sector clients, procurement will have a major role in managing panels, framework agreements and tenders. Books on pricing?

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Whetstone

MAY 9, 2023

You know how they will save your clients time and money and/or help them become more profitable. Unfortunately, Procurement doesn’t! This vicious cycle is typically the result of procurement departments believing their value to their organization is to find ways to drive prices down. They just want to know “How much?”

Procurement 40

Procurement Suppliers Value Proposition Decision-making 40

Red Star Kim

FEBRUARY 8, 2024

And to evaluate the relative attractiveness of different segments Malcolm McDonald on value propositions – How to develop them (kimtasso.com) In professional service firm (PSF) marketing there is the challenge that we often span both B2B and B2C markets , across multiple sectors and for sometimes hundreds of service lines in different territories.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Insightly

NOVEMBER 1, 2022

CRM Models: How They Can Boost Customer Profitability. With carefully segmented customers and a method for appealing to each group, you can attract and retain more lifelong customers and increase profits. That’s because adding value and consistently delighting customers increases customer retention and therefore profit.

Profitability 52

Profitability CRM Value Proposition Customer Experience 52

Revenue Storm

JULY 13, 2021

When we focus on this, it needs to be framed as the value our solution or service is going to deliver to our client. What is the value to our client? Are we enabling our client to increase revenues, profits, enter new markets, and beat their competitors? It is not about us and the features of our solutions.

Value Proposition 78

Value Proposition Procurement Suppliers Profitability 78

Account Manager Tips

JUNE 29, 2021

Knowing that means you can work out what they value and what you need to measure your impact. Shareholders and board/directors value growth, costs, profit and cashflow. Stakeholders value business improvement. Provide Value Reports that present measurable shareholder and stakeholder value.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246