How Value-Based Pricing Can Save the Customer Experience Industry
Holden Advisors
FEBRUARY 8, 2022
These findings are on the heels of a 2013 global CX study from Oracle finding that 97% of executives believe that delivering a great customer experience is critical to their business advantage and results. They aren’t seeing the return on their CX investment and that’s resulting in smaller teams and less leadership support of CX initiatives.
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