Strategic Account Management Association

SEPTEMBER 13, 2021

In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable. But that’s a topic for a different day. It all starts with selecting the right accounts. #4:

Co-Creation 520

Co-Creation Suppliers Management Supply Chain 520

Planview

DECEMBER 24, 2015

It’s time once again for Spigit’s weekly roundup of innovation links, where we feature a carefully curated selection of our favorite content on innovation, crowdsourcing, and more from around the web. Inspire Innovation with Our Ultimate Holiday Gift Guide. Let this guide help you inspire innovation in your organization.

Innovation 40

Innovation Supply Chain Suppliers Finance 40

Arpedio

NOVEMBER 30, 2021

The overlay of various interaction media and multichannel customers complicates ‘how’ buyers now interact with sellers and the speed of innovation makes it difficult for customers to keep track and make informed purchase decisions. Customer: Supplier selection: “Does this do what we want it to do?” Bain & Company. 45 30 93 42 09.

Digitalization 52

Digitalization Account Management B2B Decision-making 52

Cosawi

FEBRUARY 27, 2023

This in turn rewards the progressive, ABM embracing company by being seen as a forward-thinking and customer-centric supplier who focuses on deploying the total value of their company’s capabilities where and when the customer needs them. In the one-to-one scenario, the supplier is trying to distill the value of targeting customers.

Marketing 52

Marketing Suppliers Investors Account Planning 52

Planview

APRIL 22, 2016

Just to jog your memory, Unilever is one of the world’s leading suppliers of food, home, and personal care products, reaching two billion consumers a day in over 190 countries. To expand upon this idea, Unilever unveiled the Foundry IDEAS platform in 2015. They’re the driving force behind brands such as Dove and Axe. Conclusion.

Suppliers 40

Suppliers Innovation Idea Management Software 40

Planview

APRIL 19, 2016

Just to jog your memory, Unilever is one of the world’s leading suppliers of food, home, and personal care products, reaching two billion consumers a day in over 190 countries. To expand upon this idea, Unilever unveiled the Foundry IDEAS platform in 2015. They’re the driving force behind brands such as Dove and Axe. Conclusion.

Suppliers 40

Suppliers Innovation Idea Management Software 40

Account Management Skills

MARCH 16, 2021

So just to give everybody a little bit of background in 2015 or so the business that I had the sort of investment property there had I did that entrepreneurial bet, just bet the house right. So is it’s as true in 2015 as it was in 2021. That was a nice piece of validation. The average click through rate on Facebook is 1.61%.

Advertising 40

Advertising Decision-making Profitability Marketing 40