Strategic Account Management Association

AUGUST 6, 2021

Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. Its mission is to handle defined strategic key accounts.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

Red Star Kim

JANUARY 16, 2023

Marketing via social and digital channels. I’m also surprised that there wasn’t greater emphasis on collaboration and co-creation with clients, on improving data which is vitally important in the digital environment and in terms of client and referrer relationship management. in 2020, -1.3% The figures were 2.3%

Marketing 130

Marketing Co-Creation Government Artificial Intelligence 130

Red Star Kim

SEPTEMBER 26, 2023

Naturally it is important that the leadership team communicates the rationale for the change. Some tactics for engaging employees on the change journey : Co-create a vision Explain the challenge or the opportunity. Build enthusiasm for a joint vision of the future Promote dialogue Too often change communications are one-way.

Management 113

Management Co-Creation Communication Leadership 113

Red Star Kim

JUNE 15, 2023

43% Yes – but it differs for some teams, territories and clients 17% Yes – the same across the firm 17% No – each client team adopts their own approach 25% No – we are developing it at present How good are your KAM information systems?

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Showpad

OCTOBER 9, 2020

This post will recap TRANSFORM 2020 keynotes, breakouts and sessions and give you some new ideas about sales enablement you can put into practice right now. Showpad Co-founder and President, Louis Jonckheere, spoke about creating an easy B2B customer experience. . We’re making the course creation experience significantly easier.

Co-Creation 40

Co-Creation Healthcare B2B Customer Knowledge 40

MDI Training

MAY 30, 2023

The IDG movement started in 2020, so it’s still quite young. Companies can conduct internal communication and awareness campaigns to inform employees about the benefits of IDGs in leadership development. His core competence is leadership in digital transformation. Who works with IDG? But it is spreading rapidly.

Leadership 52

Leadership Digital Transformation Emotional Intelligence Co-Creation 52

Red Star Kim

MAY 11, 2023

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).

Management 130

Management Co-Creation Publishing Leadership 130