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Soft skills revisited – with a leadership perspective

Red Star Kim

This article “Soft skills revisited – with a leadership perspective” has just been published on Lexology. For those who remain predominantly in remote working mode, there was another great book released with a bang in 2021: Erica Dhawan’s “ Digital Body Language – How to build trust and connection no matter the distance”.

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Five Characteristics of Agile Leadership Development

MDI Training

What does the future of agile Leadership Development look like? In the past, leadership development was mainly carried out in the classic mindset of project management. Gunther Fürstberger is a management trainer, book author and CEO of MDI, a global leadership development institute and managing director of Metaforum.

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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

But in essence it is about whether strategy is developed by a centralised leadership team or by those running the business units or divisions. In practice, there is usually an iterative process where top-down and bottom-up strategies are negotiated and aligned. Some think about a centralised or decentralised approach to strategy.

Marketing 130
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Future Marketing and Business Development Manager: Connections, Collaboration, Context, Creativity, Cause and Continuous learning

Red Star Kim

Both those in leadership positions who are driving the firm forward. We covered a variety of hard skills (vision, strategy, finance, MBD planning) and soft skills (leadership, buy-in and influencing, personal brand, managing a team and motivation). And those who wish to deliver a great service and generate more work.

Marketing 130
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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Thought leadership campaigns can help here particularly when a Challenger or Insight selling framework is deployed. Processes and skills for managing opportunities and pipelines can be lacking. Disconnection – Often the marketing (lead generation) and sales processes (lead nurturing and conversion) are disconnected.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

Connected leadership – How professional relationships (kimtasso.com) Competitors – Analyse who your major competitors are advising and adapt their targeting methods (I’m a little uncomfortable with the current trend to use LinkedIn to review your competitors’ contacts and target them yourself!)

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Sales Readiness: Engaging and Empowering Your Sales Force to Thrive in a Remote-First World

Showpad

**This post is part of a series based on Showpad’s 2021 Modern Selling Study. It requires a close collaboration with sales leadership and sales management to be on the same page regarding the required knowledge transfer, the adequate skill development and their onboarding goals. Prioritize the skill gaps with the sales leadership team.