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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

Competitor strategies had to be inferred from the wide range of publicly-communicated content. during March 2023 (Office of National Statistics) with the highest recorded turnover of £4.16 billion over the five years through 2023, including a 0.5% This enables early action to position your firm appropriately.

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Artificial Intelligence (AI) in CRM- A New Era of business Transformation

Apptivo

Why do Artificial Intelligence and CRM make the best pair? Benefits of integrating CRM with Artificial intelligence 4. AI’s effect is broad, from healthcare and finance to manufacturing and entertainment, and it is revolutionizing the way we operate. Why do Artificial Intelligence and CRM make the best pair?

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Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. Delegates then chose to focus on finance, economics and pricing. Finance fundamentals Financial awareness is another capability required by M&BD.

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Managing Partners’ Forum Strategy Summit

Red Star Kim

My takeaways from the insightful facilitators and panellists were: Recruitment of lawyers is down on previous years whereas business support is up Increase in tax hires in law firms Increase in marketing roles (exceeding 2019 numbers) Whilst training/learning roles shrunk compared to 2019 there was an increase in employee relations roles Legal sector (..)

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Update on marketing and business development (M&BD) team structures

Red Star Kim

Process integration – Some firms separate out marketing, communications and sales functions – usually the larger firms where more specialisation is required. They then brief and manage the operations team for implementation support on communications, events, design, content production and email campaigns.

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10 Best Tools To Increase Sales Productivity in 2023

Apptivo

In 2023, a new set of tools emerged as game-changers. serves diverse sectors across 25 countries, including finance, telecom, manufacturing, retail, and government, catering to the strategic needs of organizations worldwide. To tackle these challenges, sales professionals need the right tools.

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Research update on the most in-demand soft skills

Red Star Kim

Diversity and inclusion (communicating for D&I) is covered well here Book review: Digital Body Language – How to build trust by Erica Dhawan (kimtasso.com) ). But since 2007 companies advertising C-suite openings have increasingly emphasised the importance of social skills and de-emphasised operational expertise.