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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

But it’s important to ensure there’s a holistic overview from a marketing perspective”. The processes to obtain and analyse data, engage all stakeholders, consider the options and implications, make choices and be pragmatic about implementation. There was some debate about the best way to develop firmwide strategy.

Marketing 130
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Coaching and Consulting skills – Limiting beliefs, approaches to helping and marketing consultancy

Red Star Kim

This requires you to listen carefully to what is being said and to observe non-verbal communication that might suggest that there is something else to consider. To better influence senior stakeholders and also support junior levels coming through How are M&BD roles changing? A good example of a limiting belief comes from running.

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Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

69% said they did risk management but not sufficiently while 25% said there was no risk management at present. 41% Marketing 24% PR/Communications 24% Business development 6% Events 6% Content creation How confident are you about developing and implementing campaigns? What were the main takeaways for delegates?

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The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

Red Star Kim

There is a wide spectrum of engagement across the firm What can I do to motivate fee-earners and Client Relationship Partners (CRPs) to communicate better with the M&BD to ensure we are providing clients with the best service? 20% x3 25% x2 40% x4 50% 70% Where is most of your time spent?

Media 130
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Professional services marketing/BD case studies – Moore Kingston Smith, Mazars, Capsticks, Fladgate, Travers Smith, Mills & Reeve and brand awards

Red Star Kim

Capsticks (lawyers) – Four pillars of strategy The three-office firm’s third five-year plan was presented during a “Quarterly tea break” to over 600 staff (74 partners). There are 15 people in M&BD – eight in BD and bids and seven in marketing, communications and events.

Marketing 130
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Crack the Consulting Code: Top 10 Digital Transformation Frameworks

Flevy

Each global consulting firm maintains an internal knowledge management library of consulting framework presentations. Each FlevyPro consulting framework presentation follows the standard “headline-body-bumper” design structure that is utilized by all the global strategy consulting firms. View the full presentation: [link] 2.

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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

So I was disappointed that health issues prevented her from presenting. He also commented “I want advisers to be my fixers and to blow the socks off my internal stakeholders”. Richard Chaplin presented each of the organisers with a small “Thank you” gift before everyone moved to the drinks reception. Implement strategy.