article thumbnail

Stakeholder engagement and buy-in: Influence and persuasion skills with Aristotle and Knights and Dinosaurs

Red Star Kim

At the recent PM Forum workshop on stakeholder engagement and buy-in there was an interesting mix of delegates from law, accountancy and actuarial firms from across the UK and Ireland and even China. Work roles varied across marketing, business development, PR, internal communications, events, digital and graphic design.

article thumbnail

Internal Referrer Management – Employee Communication and Alumni Programmes

Red Star Kim

As well as addressing a number of internal communications and engagement, cultural and brand ambassador issues there was a focus on the importance of alumni programmes. So I wanted to focus on this aspect of internal referrer management – employee communication and alumni programmes.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Best Way to Prepare for an Executive Presentation [+ Checklist]

Account Manager Tips

Imagine you're at the front of a boardroom about to make a presentation. Make your first impression count The goal of any executive level presentation is to make sure everyone immediately feels this will be time well spent. No pressure, but it's something I always have in the back of my mind when I present to senior executives.

article thumbnail

Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Our contacts and stakeholders just aren’t making decisions – How do we deal with their disengagement and getting pushed back and back while they still expect more from us?

article thumbnail

Achieve more engagement and buy-in: Relationships, Plan, Expectations, Benefits, Persuasion and Training

Red Star Kim

At the recent Training – PM Forum on “ Buy-in, engagement and stakeholder management ” workshop we welcomed executive and manager delegates from legal and accountancy firms as well as a delegate from Poland. This is challenging as everyone is time poor and most communications are digital. Everyone is different.

article thumbnail

6 Tips for Talking to Leaders & Other Stakeholders

CMOE

A key component of being a good manager is being able to effectively communicate with leaders and key stakeholders. Whether it is a structured presentation or a more casual conversation, being able to “talk the talk” is crucial to letting leadership know how hard your team has been working and the challenges you are facing.

article thumbnail

7 Secrets of a Winning Capabilities Presentation

Hubspot Sales

Set your company apart from the rest by keeping your prospect’s needs front-and-center in a well thought-out capabilities presentation that is more about the client than your desire to sell to them. Capabilities presentations usually aren’t necessary for low-value or direct-to-consumer deals. Capabilities Deck.