PandaDoc

APRIL 21, 2023

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Let’s examine what strategic account management is and the best ways to approach it.

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

ProlifIQ

FEBRUARY 27, 2023

If you want to run a successful B2B business, it should be focused on acquiring large customers and growing the number of users or products inside those key accounts. This is typically done through something called key account management. What is Key Account Management (KAM)?

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Key Account Management Account Management Management Prioritization 52

DemandFarm

APRIL 11, 2023

Digital Key Account Management is the process of managing and growing a company’s most important customers using digital tools and technologies. It is essential for Sales Enablement , as it enables businesses to manage their key accounts more efficiently and effectively.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

ProlifIQ

APRIL 5, 2023

Account Planning Best Practices Sales account planning is a critical aspect of any business that seeks to manage its customers effectively and generate more revenue. An action plan that outlines the sales account planning process is crucial for any company that wants to succeed.

Account Planning 52

Account Planning Value Proposition Account Management Key Account Management 52

ProlifIQ

FEBRUARY 15, 2022

By pulling in Slack’s ability to enable teams with real-time data transfer (that goes beyond just chatting to each other from living room couches, Starbucks lobbies, or corner offices) you give Salesforce an incredibly powerful account planning capability that speeds up cycles and boosts win rates for any sales org. Here’s how.

Account Planning 98

Account Planning Key Account Management CRM Communication 98

DemandFarm

AUGUST 31, 2023

Success lies in a tailored, strategic approach to customer success management. One that leverages Key Account Management (KAM) principles to retain customers and transform them into brand advocates. Masterclass by Forrester Principal Analyst Anthony McPartlin: Why companies fail with key account management?

Key Account Management 52

Key Account Management Account Management Customer Success Management 52

ProlifIQ

APRIL 8, 2021

Create a systematic plan to go after major accounts without dragging out sales cycles and inaccurately forecasting your quarterly pipeline. . Here, we’ll talk about how an account planning strategy can help you shorten your selling cycle and close major deals even faster than before. How do you do this?

Account Planning 91

Account Planning Key Account Management Decision-making Account Management 91

Strategic Account Management Association

AUGUST 6, 2021

These efforts were flanked by partnering with a solution provider for the establishment of account-based marketing principles with a focus on strategic key accounts, as well as technology partners for the implementation of a state-of-the-art CRM system. Embarking on a Three-Tiered Change Initiative.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

Account Manager Tips

OCTOBER 11, 2021

15 Reasons Why You Might be a Bad Account Manager Bad key account managers fail to build business relationships and achieve results. Here are fifteen signs you might be a bad key account manager and how to turn yourself into a good one. Has no plan Which clients need an account plan?

Account Management 246

Account Management Key Account Management Management Suppliers 246

ProlifIQ

APRIL 8, 2021

Create a systematic plan to go after major accounts without dragging out sales cycles and inaccurately forecasting your quarterly pipeline. . Here, we’ll talk about how an account planning strategy can help you shorten your selling cycle and close major deals even faster than before. How do you do this?

Account Planning 52

Account Planning Key Account Management Decision-making Account Management 52

ProlifIQ

JUNE 29, 2020

Financial services and account planning go together like peanut butter and jelly, like bacon and eggs, or like a burger and fries. Here are 8 reasons financial services companies need account planning. . Financial Services Relies on Relationship Management. Org Charts. Identify Opportunities. Gain Ultimate Trust.

Financial Services 52

Financial Services Account Planning Key Account Management Account Management 52

ProlifIQ

JUNE 29, 2020

Financial services and account planning go together like peanut butter and jelly, like bacon and eggs, or like a burger and fries. Here are 8 reasons financial services companies need account planning. . Financial Services Relies on Relationship Management. Org Charts. Identify Opportunities. Gain Ultimate Trust.

Financial Services 52

Financial Services Account Planning Key Account Management Account Management 52

ProlifIQ

APRIL 21, 2023

Account Planning Growth Strategy For businesses looking to grow their revenue and achieve their goals, an effective account growth strategy is essential. This strategy involves developing a comprehensive plan to manage and grow the customer accounts that are critical to the business’s success.

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Account Growth Account Planning Key Account Management Account Management 52

Account Manager Tips

NOVEMBER 16, 2022

Too many clients, not enough time Key account managers have a lot of clients. For example, my CRM ( Salesmate ) has sequences and email templates that allow me to setup set up a personalized conversational flow. Use project management tools These platforms are perfect to collaborate asynchronously. The KAM Club.

Key Account Management 130

Key Account Management Account Management Procurement Communication 130

Upland

APRIL 20, 2023

Sellers can take these lessons and use them to land new, key accounts, but also grow revenue in all accounts. Through a combination of best practices, relationship mapping, and account planning, sellers and account managers can retain their status as trusted advisors, and keep the howling, lone wolves at bay.

Account Management 195

Account Management Management Account Planning Decision-making 195

ProlifIQ

OCTOBER 4, 2023

Any other indications that can help your team understand if things are getting off on the right foot must be tracked and measured in your CRM. Account Planning: The Heart of Your Strategy The Role of Account Planning Account planning is where your strategy takes shape.

Account Management 52

Account Management Management Account Planning Key Account Management 52

DemandFarm

MAY 25, 2023

Everything to do with our dealings has been carefully recorded and stored in our Customer Relationship Management (CRM) system. Here, let me show you how it works so you can extract the data and information you need to service this account.” If you need information, I’m afraid you’re going to have to start from scratch!”

Account Management 52

Account Management Digitalization Key Account Management Digital Transformation 52

Revegy

MAY 14, 2018

According to a CSO Insights study, companies that engage in effective ongoing key account planning have win rates nearly double that of companies without a formal process. What would a 9 to 11-point increase to your key account growth mean for your organization? The Operational Cost of Key Accounts.

Co-Creation 53

Co-Creation Key Account Management Account Management Account Planning 53

Arpedio

OCTOBER 30, 2023

On a recent episode of the “Thoughts on Selling” podcast, host Lee Levitt sat down with Ulrik Monberg, CEO of ARPEDIO, to delve deep into the realm of account-based selling. In this episode, Lee interviews Ulrik Monberg , Founder and CEO of ARPEDIO, to explore the keys to success in Account-Based Selling.

Co-Creation 52

Co-Creation Account Planning Artificial Intelligence Leadership 52

KAMCast

DECEMBER 3, 2020

Picture the scene… You have just asked one of your top account managers to meet you and walk you through their account plan for your most important customer. You want to know what we know, what we don’t know, what we are planning to do and how we are going to achieve it. Sounds like a simple ask right?

Key Account Management 52

Key Account Management Account Management Account Planning Customer Experience 52

DemandFarm

APRIL 28, 2023

Read Ebook: The Future of AI-Assisted Account Planning The AI Advantage: Key Benefits for sales enablement As we explore the remarkable impact of AI on sales enablement, it’s crucial to recognize the main advantages that artificial intelligence offers. Here are some ways in with AI can assist improvement and growth in Sales: 1.

Artificial Intelligence 52

Artificial Intelligence Key Account Management Decision-making Account Management 52

Account Manager Tips

JULY 9, 2020

For example don't say "meet with key stakeholders" when the job description has identified who those stakeholders are and you can say "meet with Product Management and Technical" instead. Here's the job description for a Senior Key Account Manager at Amazon , advertised in July 2020. Your clients: Read the CRM.

Account Management 130

Account Management Management Key Account Management Stakeholders 130

Arpedio

MARCH 7, 2022

For key or strategic accounts, does it matter if marketing works with sales? Account-based marketing (ABM) revolutionized marketing. So, why do so many strategic/key account management (SAM/KAM) programs not integrate with ABM? Key takeaways. Absolutely yes!

Co-Creation 52

Co-Creation Account Management Account Planning Key Account Management 52

Arpedio

OCTOBER 17, 2023

Account management software tools Account Management Software ← Back to blog Account management software solutions have transformed the way businesses handle their account planning and client interactions. These powerful tools offer a centralized platform that simplifies a wide range of tasks.

Account Management 52

Account Management Software Software Management 52

Revegy

OCTOBER 2, 2019

of sales organizations don’t take advantage of account planning to grow their strategic accounts. Why isn’t everyone successful when it comes to key account management? The 5 Challenges of Growing Key Accounts. Managing Your Tech Stack. Unfortunately, CSO Insights notes that 56.5%

Account Growth 69

Account Growth Key Account Management Account Management Account Planning 69

ProlifIQ

NOVEMBER 15, 2022

Tier your top accounts and align with key account managers and sellers to decide if they’re who you should be pursuing as customers. Did recent economic news negatively impact that account? It’s time to do some research, align with marketing, and build out that account in your CRM. Don’t know?

Account Management 52

Account Management Stakeholders CRM Key Account Management 52

ProlifIQ

MAY 4, 2023

Operations, strategic account management teams, and sales should work together to analyze and identify the accounts that are most likely to spend more with your business. Are you documenting upsell potential in your CRM? This information can be obtained from the company’s CRM or sales process.

Stakeholders 52

Stakeholders Account Management CRM Key Account Management 52

ProlifIQ

OCTOBER 21, 2021

But at a minimum, you need to take those messages and selling points you came up with in your value case and plan when and how you’ll use them. Opportunity Planning Tools You Can Use. A CRM like Salesforce is a great place to start planning your opportunities.

Sales 98

Sales Key Account Management Banking CRM 98

ProlifIQ

DECEMBER 8, 2021

By the way, our key account management app, CRUSH , lets you automate this vital feature.). If you want to accelerate and automate this process to make your campaigns that much more successful, Prolifiq CRUSH can give your Salesforce CRM that vital capability. Regardless, remember this: It all starts with the chart. (By

Key Account Management 98

Key Account Management Prioritization Account Management CRM 98

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

Account Management 98

Account Management Management Account Planning Co-Creation 98

Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. If you have an account planning CRM great but I’d still suggest writing it out so it’s clearer in your mind.

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Stakeholders Decision-making Shareholders Key Account Management 130

SBI

AUGUST 2, 2019

Sales personnel spend significant time in their CRM systems, so having both companies’ technologies integrated on one platform will make their jobs easier and help them reach their targets. Revegy provides a premier platform for Key Account Management, focused on helping companies optimize revenue growth for their most valuable customers.

Account Planning 32

Account Planning Account Management CRM B2B 32

SBI

AUGUST 1, 2019

Revegy provides a premier platform for Key Account Management, focused on helping companies optimize revenue growth for their most valuable customers. Revegy, a leading sales platform for key account planning, enables companies to visualize what’s going on inside their largest accounts by mapping people, priorities and progress.

Account Planning 34

Account Planning Account Management B2B CRM 34

SBI

OCTOBER 22, 2019

Maximizing revenue in your biggest accounts and identifying cross-sell and up-sell opportunities will always be the area of focus for meaningful sales transformation. Where key account management solutions are different than other sales tech is that they lift the cover on what’s happening in key accounts.

Account Planning 23

Account Planning Key Account Management Account Management Sales 23

Arpedio

MAY 23, 2023

This may include access to customer relationship management (CRM) software, sales enablement tools , and other technologies that can help them sell more effectively. One tool that proves particularly useful is a Customer Relationship Management (CRM) system, such as Salesforce. Ready to elevate your sales coaching game?

Sales 52

Sales Account Management Stakeholders CRM 52

Arpedio

JUNE 22, 2022

However, if you get it right, it offers you an invaluable overview of stakeholder ties, helping your key account management team navigate intricate relationships. Mapping relationships is a very useful sales tool for especially (but not limited to) key account managers and sales professionals.

Stakeholders 52

Stakeholders Decision-making Sales B2B 52

Arpedio

JANUARY 26, 2022

White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. Most businesses today have turned to their CRMs for help to conduct intelligent and up-to-date White Space analyses.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52