Strategic Account Management Association

MAY 7, 2021

By Edmund Bradford, Managing Director, Market2Win Ltd. Sustainability and other good behavior metrics now need to be reported, meaning your strategic accounts will no longer be satisfied with bland statements of intent from your company. trillion in assets under management at the end of December 2020. Why is this?

Supply Chain 878

Supply Chain Investors Suppliers Government 878

ProlifIQ

FEBRUARY 27, 2023

If you want to run a successful B2B business, it should be focused on acquiring large customers and growing the number of users or products inside those key accounts. This is typically done through something called key account management. What is Key Account Management (KAM)?

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

Revegy

FEBRUARY 25, 2020

Thousands of sellers tout the following framework benefits: Comprehensive account planning. Better manage working capital. In order to research a company’s goals, check sources like the company’s website, Annual Reports (see letter from the chairman), and Investor Presentations. Business-led client conversations.

Supply Chain 82

Supply Chain Logistics Manufacturing Investors 82

Cosawi

FEBRUARY 27, 2023

Today, as advisors in the strategic account management space, we are surprised and disheartened to see that marketing is often not only missing at the strategic account team table but also working from an inside-out products focus, rather than an outside-in customer focus. But this is only the starting point.

Marketing 52

Marketing Suppliers Investors Account Planning 52

Mike Kunkle

MAY 11, 2022

How to plan and organize effectively. Includes territory planning, account planning, sales call planning, leading sales meetings, task management, using CRM, sales enablement tools, other technology tools and performance support, action planning, calendaring, project management, change management, and personal productivity practices.

Co-Creation 130

Co-Creation Sales Sales Training Decision-making 130

PartnerTap

OCTOBER 1, 2023

I’ve seen 1:1 co-selling success first hand at Salesforce, where I was one of the original product managers and an original member of the AppExchange team. And I’ve championed it in the startup world as an investor, board member, and adviser to B2B SaaS startups. Today, we’re seeing co-selling move into the mainstream.

Investors 75

Investors CRM Digitalization Account Planning 75

SBI

JUNE 25, 2019

Showpad , the leading sales enablement solution, has secured $70 million in Series D funding, a combination of debt and equity, led by Dawn Capital and Insight Partners with participation from existing investor Hummingbird Ventures and new investor Korelya Capital. Account Planning. Opportunity Management.

Investors 29

Investors Account Planning Banking Finance 29