ProlifIQ

JUNE 21, 2023

Strategic Account Management in B2B Welcome to our comprehensive guide on strategic account management. Whether you’re an experienced strategic account manager or aspiring to become one, we share the knowledge and skills needed to excel in this critical role.

Account Management 52

Account Management Management Account Planning Stakeholders 52

KAM With Passion

NOVEMBER 11, 2020

As a company, business unit or sales leaders, here are a few facts to keep in mind: First, In B2B, on average, 70% of revenue comes from existing customers. On a Key Account, the Quarterly Business Review is a key instrument to implement the Account Strategy and the associated Account Plan.

Key Account Management 130

Key Account Management Suppliers Account Management Account Planning 130

DemandFarm

JULY 20, 2023

Powering Progress: The 30-60-90-Day Blueprint for Key Account Excellence The 30-60-90-Day Blueprint: Your Path to Key Account Success Your Guide to Key Account Excellence. In the world of B2B sales, success is all about relationships. The most important of these relationships is with your key accounts.

Key Account Management 40

Key Account Management Account Management Meetings Account Strategy 40

Jermaine Edwards

APRIL 16, 2020

This can be seen in this simple innovation diagram: The world we’re in today is no longer about whether you can change or how fast the change is happening. Almost every B2B business took on ‘virtual or enhanced virtual delivery’ as a new adaptation. It’s now about how quickly or easily you can change.

Computers and Electronics 130

Computers and Electronics Supply Chain Telecommunications Financial Services 130

Cosawi

FEBRUARY 27, 2023

In today’s data- and technology-rich environment, marketing needs to be strategic, outside-in and a source of value in co-orchestrating the account strategy and value offering. You cannot accelerate your strategic account management journey without having marketing involved and sharing the same mindset.

Marketing 52

Marketing Suppliers Investors Account Planning 52

SmartKarrot

OCTOBER 17, 2022

Therefore, this can help significantly drive growth, productivity, and profitability without requiring large amounts of time and financial investment that is typically associated with acquiring new accounts. What Is Account Mining? Develop Mined Accounts. The post What Is Account Mining?

Account Strategy 10

Account Strategy Account Management Digital Transformation Profitability 10

Jermaine Edwards

NOVEMBER 25, 2021

The approach you take to managing stakeholders will also be guided by the history with the customer, their business size, their willingness to embrace innovation in their business, their appetite for growth and the project you are working on. The Stakeholder Reality. Let’s get stuck in. SIX STEPS TO STAKEHOLDER MASTERY 3.0.

Stakeholders 130

Stakeholders Decision-making Shareholders Key Account Management 130