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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

The figures for this year’s survey show Republic of Ireland fee income rose by 12 per cent in 2021, compared with just 1% in 2020 Finance-Magazine.com – Ireland’s top accountancy firms roar back to double-digit growth in 2021 Accountancies and Tax Consultants revenue is expected to expand at a compound annual rate of 1.3%

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Becoming the expert for your customer

Jermaine Edwards

2 – Technology and Innovation. What new technology and innovations are coming into the marketplace? What is the significance of labour in the marketplace for your customer and how are they utilising this? Where is labour creating an advantage for them and what is their view on investing in labour?

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Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management

DemandFarm

Customized Solutions and Value-added Services With precise customer profiling, your team can create personalized strategies that appeal to your select audience. A quality-focused approach also supports innovation as it motivates you to constantly push the envelope and come up with creative solutions.

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KAM Customer Life Cycle

Jermaine Edwards

Companies like Hubspot, Mckinsey and Apple say they get benefits from evaluating their customer life cycle to: Increase customer profitability. Product innovation and new market access. How many new and innovative ideas do you bring to the customer relevant to solving their key problems? SELECTION and ASSESSMENT.

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15 Reasons Why You Might be a Bad Account Manager

Account Manager Tips

Has no plan Which clients need an account plan? Account plans are help you define your key account strategy. Key account managers without an action plan will fail. Improve reliability, scalability or innovation. Bad key account managers don't prepare. Only the ones you want to keep! Relationships.

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Why change may make your customer results worse

Jermaine Edwards

They began to see 20% of their customer base move to explore manufacturing overseas to reduce their own costs, access new markets and grow their profits. They realised two things: The growth of IOT brought in rapid entry of competitors offering innovative and quick access tools for organisations.

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Strategic Account Management

ProlifIQ

By proactively managing account plans , account managers can identify and seize opportunities, address challenges, and enhance customer satisfaction. The focus on customer retention within strategic account management is paramount as it ensures the longevity and profitability of the relationships with these strategic customers.