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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

With introductory neuroscience lessons (“sensing, meaning, action”) and illustrations of cognitive bias, there was a fantastic example showing how a role play story was used instead of a pitch to win an acquisitive media client using an inciting incident and escalation. Alan Gotto, chair of Consultancy Procurement Council.

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The ultimate guide to solution selling

PandaDoc

Solution selling implies that the salesperson focuses not on technical characteristics, but on how a product or service will alleviate the customer’s pain or allow them to exploit an opportunity: This software development kit will allow you to save up to 50% of development time and decrease the amount of money you risk. Long-term efficiency.

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The Complete Guide to a Consulting Business

Hubspot Sales

These consultants address operational processes including procurement, outsourcing, supply chain management, and more. Information technology (IT) consultants implement and manage new technologies, such as systems integration, software development and management, and enterprise architecture. Operations Consulting.

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Understanding customer lifecycle management

Zendesk

Here, companies can help educate potential customers by creating a solid knowledge base, by providing a chat option to answer questions, and by offering information through blog posts, webinars, and other marketing materials in order to ease the customer into the next step. Customer engagement is key here.

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The Future of Sales Roundtable: Growth by Acquisition

SalesGlobe

We’re talking about mergers and acquisitions today. We also know that technology acquisitions is leading the way. We have other acquisitions, mergers that have happened before that. And there’s three different types of synergies that are the focus of the acquisition. I’m not sure. Mark Donnolo.

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How complex is your complex sale? An analogy with Judo belts

KAM With Passion

This post kicks-off a new section of the KAM With Passion blog dedicated to Complex Sales. A procurement person is chartered to buy concrete for a construction site or stainless-steel bolts and screws for a maker of industrial machines. Green belt situation example: Acquisition of a CRM system .

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

And so our journey was we started building HR software several years ago, and that then migrated into account management. So we’re literally here by accident, if you will, Jenny, but Kapta is as you were saying, it’s a software platform, specifically for the needs of key account managers.