Remove B2B Remove Digital Transformation Remove Meetings Remove Remote Working
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COVID-19 and the Digital Transformation of Alliance Management

PartnerTap

As companies continue to shift to a remote model, it’s important to understand the impact and digital transformation strategic alliances have gone through. Dinners and face-to-face meetings have been replaced with Zoom happy hours, sales conferences are now virtual, and work from home is the new normal.

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What are the Top Challenges Facing CROs and Sales Leaders?

Upland

Whereas before offering things like free lunches, and trendy, downtown office spaces where employers could ensure the brightest minds worked for them, today, that dichotomy has entirely been flipped on its head. Many, however, need look no further than their revenue team, and the relationships therein.

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Why it’s time for product marketing to look to sales enablement

Showpad

Working with multiple departments to create customer-facing content and ensuring it’s getting the job done is nothing new, but product marketers must now do so while facing the obstacles inherent in remote work: restricted collaboration, diminished productivity and increased uncertainty. The possibilities of sales enablement.

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How to lead a digital transformation

Zendesk

“And now a lot of organizations have brought back some element of being back in the office, whereas Zendesk really leaned all in on embracing the digital-first idea.”. To successfully complete that digital transformation, Zendesk’s leaders had to find new tools and processes that empowered employees to thrive in a remote work environment.

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The Top Marketing Trends: Automation and AI Are the “New Normal”

Strategic Communications

The trend of conversational technologies will allow businesses to continue to drive sales, meet marketing goals, and deliver great customer support, all with the scale and efficiency needed in a time of economic uncertainty.”. This is particularly relevant in a post-COVID world, as remote working is the new norm,” he says.

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Frictionless Selling: Where Modern Selling Meets Modern Buying

Showpad

With a restarting economy, many B2B go-to-market teams are at risk of being left behind as competitors lean in strongly to digitally transformative selling and buying strategies. Old school personal relationship selling no longer works. B2B buyers are used to conducting easy B2C transactions in their own lives.

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13 steps to advance your marketing career

Insightly

Work with people I can learn from? Work remotely? Not every position will meet all your goals. You get the benefit of learning and growing without the learning curve of a new industry, new co-workers, and a new office (or Zoom meeting code). Meet new people. Be part of a large or a small team? Read more.