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Key Account Management: The Ultimate Guide

Hubspot Sales

How to write a key account management plan. Some final thoughts on making your key account management strategy a success. These accounts make up the majority of the business' income. If you can promise to make them a key account -- and your competition can't do the same -- you're likelier to win the deal.

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How Can We Shift Our Business From Transactional Product Sales to Anything as a Service?

SalesGlobe

Finance and Sales Alignment. You should walk away from those conversations with a clear understanding of how you will support existing customers based on where they are today, what a transition plan will look like, and if and when you will sunset your legacy business. Finance and Sales Alignment. Legacy Product Offerings.

Finance 52
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Creating a Modern Partner Program That Works

Openview

Consider that if you make wholesale changes to your existing partner program , a partner may take a considerable time to adapt to and understand the intricacies of the changes. A successful program will proactively provide reporting and other metrics to their partner base as well as internal stakeholders. Engagement.

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Buyer Engagement: Delivering the Best Buyer Experience Wins

Showpad

An experience that proves a solution’s business value to multiple buyer stakeholders along the customer journey. Putting buying decisions on hold was most likely a safety mechanism during 2020. However, reprioritizing buying decisions is a changing buying behavior that’s most relevant for both sales and enablement teams.

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21 Books About Starting a Business You Can’t Afford Not to Read

Hubspot Sales

Pick a few, or read them all, and take a giant step toward making your entrepreneurial dreams come true. 21 Books About Starting a Business. Wasserman’s popular book examines which early decisions make or break your startup and how to anticipate, avoid, or recover from disastrous mistakes. Do you need co-founders?

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How to Scale Account Management for Business Growth with Calin Muresan

Account Manager Tips

10:16 The decision to recruit from outside the industry. 18:35 Why account planning is important. 23:12 The challenges of implementing account planning. 30:14 Don’t over-complicate account planning. 30:45 Developing an “account plan index” to measure the success of account plans. Time Stamps. That’s life.

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Listen to Chapter 1: What Your CEO Needs To Know About Sales Compensation

SalesGlobe

Now, I’m trying to make the beer they already have move faster. Then he detailed the cooler display at the front of the store, making sure the facings of cans and bottles were aligned and that the packaging and tags for the week’s specials were clearly displayed. Two years ago, I was selling cases of beer to store owners.