Red Star Kim

JULY 11, 2022

There are lots of articles on internal communications, buy-in and stakeholder engagement. Animal magic of buy-in and stakeholder engagement (Video) (kimtasso.com). Ten top takeaways on stakeholder engagement and buy in (kimtasso.com). 40% Selling (winning new clients). 10% Existing client development.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Red Star Kim

AUGUST 1, 2023

Find ways to make their lives easier and better. Question your assumptions and approach – Marketing and business development professionals need a detailed plan addressing all the issues in the marketing planning process. They can make it a firm priority to produce M&BD plans. Map out the client’s buying journey.

Decision-making 130

Decision-making Marketing Business Planning Management 130

Hubspot Sales

APRIL 4, 2023

Explain your thought process and decision-making. For example, "I like tackling tough issues and developing new solutions. I enjoy the process of analyzing complex data, identifying patterns and trends, and using that data to make informed recommendations. For instance, what was your main objective? Don't be vague here.

Supply Chain 116

Supply Chain Leadership Construction Artificial Intelligence 116

ProlifIQ

JUNE 21, 2023

The team’s expertise and knowledge help in navigating complex organizational structures, understanding customer dynamics, and building strong relationships with stakeholders. By leveraging data, market research, and customer insights, account managers can make informed decisions, identify growth opportunities, and mitigate risks.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Arpedio

JANUARY 11, 2023

The practice involves managing relationships with customers and clients, and keeping them happy by making sure that their needs are met. True account management means becoming an advisor, so the key responsibilities include answering client questions, solving their problems and overall acting as business partners.

Account Management 52

Account Management Management Key Account Management B2B 52

Arpedio

JUNE 2, 2023

How to Ignite Success With Account Plans ← Back to blog Say hello to Account Plans, the secret sauce that transforms ordinary sales strategies into extraordinary journeys of client engagement and revenue growth. Picture this: you’re armed with a treasure trove of information about your clients, their needs, goals, and challenges.

Account Planning 52

Account Planning Account Management Client Relationships Stakeholders 52

Account Management Skills

AUGUST 24, 2021

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. We chatted about: – the importance of having a client development plan. – how to avoid client churn.

Account Management 98

Account Management Management Account Planning Co-Creation 98