Strategic Account Management Association

AUGUST 6, 2021

Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. A new central commercial organization was born.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

MDI Training

MARCH 4, 2024

Beyond the Horizon: GenAI and Ethical Leadership Prefer to listen to the article? Beyond the Horizon: GenAI and Ethical Leadership In this blog post, keynote speaker Bailey Parnell gives us a few snippets of her exciting keynote speech at our upcoming Leadership Horizon event. Enjoy reading! I mean that.

Leadership 59

Leadership Digital Transformation Co-Creation Artificial Intelligence 59

MDI Training

JULY 7, 2022

At the pitch, we were able to convince them with an innovative presentation using an e-learning tool and a concept based on the 70-20-10 model, where the focus is on maximum practical benefit and integrated transfer assurance. The conference program was developed around the following guiding themes: Leadership. High Performing Teams.

e-Learning 52

e-Learning Leadership Co-Creation Digitalization 52

Envisio

AUGUST 1, 2023

Example 2: City of Irving, TX – Organizational Strategy Report Card and Dashboard Community size: 254,198 residents Dashboard maintained by: Innovation and Performance Office The City of Irving is an exceptionally high-performing local government. Even fewer share that alignment transparently with residents via a public dashboard.

Government 98

Government Decision-making Co-Creation Finance 98

Arpedio

MARCH 7, 2022

ABM should be customer-led and team-enabled Sales and marketing need to co-orchestrate the account plan Mapping out the customer journey is absolutely crucial ABM starts with a mindset change and management needs to support this cultural shift Watch the LinkedIn Live session here. Key takeaways. Why ABM is crucial to the SAM journey.

Co-Creation 52

Co-Creation Account Management Account Planning Key Account Management 52

Red Star Kim

MAY 11, 2023

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. The course also offers a helpful brand creation plan and a brand plan template (brand essence, brand assets, brand protection and brand strategy).

Management 130

Management Co-Creation Publishing Leadership 130

SmartKarrot

FEBRUARY 16, 2022

The world of SaaS has simplified software creation and distribution making access easier than before. Aaron Levie is the Chief Executive Officer, co-founder, and Chairman at Box. Known for his innovative writing style, Alex is credited for making Groove a successful company. His posts shed light on SaaS finance and calculations.

Co-Creation 10

Co-Creation Investors Computers and Electronics Finance 10