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What Is Role-Specific Sales Training

Brooks Group

There are no one-fits-all solutions for sales training. The best programs are the ones tailored to your organization and sales force. That is where role-specific sales training comes in. For a program to be effective, it must be tailored to the needs of your sales force; otherwise, it can be counterproductive.

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Selling challenges in professional services: Sales processes and skills

Red Star Kim

What is surprising is that despite having demanding sales roles for new and existing clients, many professional services marketers have received little formal sales training. Selling challenges in professional services: Sales processes and skills. Their fee-earners are often in the same boat.

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Sales negotiation skills and strategies to win more deals

Zendesk

Looks like it’s time to begin negotiations. Life in sales isn’t so different from navigating the delicate conversation of movie preferences with your partner. There are real benefits to be had from honing your diplomatic skills and establishing a set strategy for guiding leads from the top of the sales funnel to the bottom.

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Best Practices of High-Performance Sales Teams in 2024

Brooks Group

This is good news for B2B sales teams that have faced economic headwinds, shrinking customer budgets, and delayed or canceled purchasing decisions. But even throughout this tough period, some sales organizations have found a way to meet or exceed targets—and feel confident in their ability to do it again this year.

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Improving Sales Efficiency: How to Accelerate Sales Cycles

Brooks Group

More CFOs and cross-functional executives are appearing in deal meetings and the buying process has expanded from traditional steps. This puts the onus on sales professionals to understand the factors impacting the buying process, and to build relationships beyond the typical contacts in your CRM.

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How To: Turn a Suspect Into a Prospect

Brooks Group

One of the most common requests we receive at The Brooks Group is for sales negotiation training on closing techniques. Too many sales managers think their team has a closing problem, when in reality, they have a prospecting problem. Until a person meets all the above criteria, they are still a suspect.

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Your Sales Training Is Broken. Here’s How to Fix It.

Hubspot Sales

Content-wise, sales organization should invest in three types of training: Systems and operations, process, and solution. Systems and operations training is typically covered in new hire training and onboarding. Is the salesperson set up on their CRM? Systems and Operations. Creating a Collaborative Culture.