Strategic Account Management Association

AUGUST 24, 2021

Regardless of the organization we work at, we could be outspent, out resourced or out marketed but we do have the opportunity to outthink our competition. On a global scale, he’s worked for Hovione, Lonza and other private equity and venture capital organizations. Engage customers in new and different ways.

Stakeholders 520

Stakeholders Supply Chain Digitalization Shareholders 520

Upland

JANUARY 29, 2024

Account planning focuses on your customers first—and the sales numbers follow. By gaining a thorough understanding, sales professionals can tailor their offerings to align precisely with what the customer values most. Key questions include: What do power and influence look like within the organization?

Account Planning 195

Account Planning Sales Decision-making Shareholders 195

Mercuri International

MARCH 8, 2022

Value-based selling has been around for more than 30 years and is still as relevant as ever. When Mercuri Research recently surveyed the most important challenges for business leaders, customer value orientation came out on top, just as it did in our last survey 5 years ago. Your customers think in terms of value, not product.

Suppliers 52

Suppliers Shareholders Value Proposition Innovation 52

CoSell

MAY 20, 2021

Myth 1: “We Can Go, Solo” In many organizations, marketing does its thing. But we live in a digital business world. Our interactions are occurring in digital reality and everyone is included. When you are seeking to build successful collaborative partnerships, it’s critical to present a united face for your organization.

Shareholders 52

Shareholders e-Learning Brainstorming Profitability 52

SmartKarrot

APRIL 21, 2022

It is considered the only way to provide a positive customer experience and improve customer loyalty. It needs more than simple customer service. Customer-centric organizations have grown to deliver amazing value and are important to create a truly ‘digital-native’ ethos. Like what you are reading?

Digitalization 10

Digitalization Customer Life Cycle Cybersecurity Government 10

SmartKarrot

APRIL 21, 2022

It is considered the only way to provide a positive customer experience and improve customer loyalty. It needs more than simple customer service. Customer-centric organizations have grown to deliver amazing value and are important to create a truly ‘digital-native’ ethos. Like what you are reading?

Digitalization 10

Digitalization Customer Life Cycle Cybersecurity Government 10