Strategic Account Management Association
AUGUST 24, 2021
Over the past 12 months, SAMA has established a knowledgeable point of view based on hundreds of webinars, the SAMA Experts Council and countless interviews with members. Adjust notion of stakeholder value. Organizations are redefining value. This requires SAMs to shift how they create and define value.
Planview
JANUARY 12, 2023
This metric measures what percentage of time consultants are conducting revenue-generating activity, as opposed to internal meetings, sales support, or sitting on the bench. The intent being the needto increase the adoption of products by existing customers, yet currently value-based offers only account for 6% of total revenue.
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Planview
DECEMBER 28, 2022
In a recent webinar with Planview, Forrester covered some best practices for effective product portfolio management —with a customer-centric approach. That strategy should already target specific customer needs , and the portfolio strategy should support those needs, aligning the product function with its destination.
Upland
AUGUST 30, 2023
Offer valuable content, such as e-books, guides, and webinars. Customers value a better experience much more. They are ready to make a decision and buy a smartphone that meets their specific requirements. The Make-Or-Break Moment The BOFU is the make-or-break moment in the customer journey.
ACT
NOVEMBER 25, 2021
This is because everyone on your team can act on the most current and accurate information about every customer, whether it’s helping with a service issue, understanding a pain point, or following up on a sales opportunity. Deliver ongoing customer value.
ACT
NOVEMBER 26, 2021
This is because everyone on your team can act on the most current and accurate information about every customer, whether it’s helping with a service issue, understanding a pain point, or following up on a sales opportunity. Deliver ongoing customer value.
Insightly
JUNE 17, 2021
In many industries, ‘the customer is always right.’ In others, customers must raise issues many times to feel heard. . When you’re listening to the voice of your customer, you learn what your customers value the most in your product and how they use it. Does your data meet quality standards?
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