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The Neuroscience of Decision Making

Strategic Account Management Association

How people make decisions. The brain makes decisions based on reflexes —instincts through which we subconsciously alter behavior to ensure biological fitness. The brain makes decisions based on habits , which implies repeating actions that prove rewarding. The brain makes decisions based on goals.

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Intuition vs. data-driven decision making in business today

Insightly

Data-driven decision making is the process of studying large amounts of data, analyzing it to identify patterns, obtaining actionable insights, and using that insight to make business decisions. When marketers make data-based decisions, they can see what’s not working and double-down on what is.

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Account management software tools

Arpedio

Account management software tools Account Management Software ← Back to blog Account management software solutions have transformed the way businesses handle their account planning and client interactions. This is where account management software solutions come into play as a transformative tool.

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Robust Field Service Management Using Help Desk Software

Apptivo

If the answer is yes, one of the smartest investments you could make is in a Field Service Management system (FSM). At scale, FSM will help to be organized and is essential for effective and efficient management of your business operations. What software to use for Field service management? billion in 2021 to $8.06

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Best Sales Training Software

Hubspot Sales

In sales, where every conversation counts and every opportunity demands precision, your team needs more than just the ordinary training programs. Without sales training software, it would be very difficult to ensure reps are applying best practices, staying up-to-date with the products and services they’re selling, and closing deals.

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Relationship Management Guide – Going Beyond the CRM

Upland

Relationship management in sales is all about delivering value and understanding the people and problems at play within accounts – both from prospective and current customers – in order to help solve their greatest challenges. What is relationship management? Enter the importance of relationship management.

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What is Key Account Management? Strategy and Tips

Upland

Account planning and effective account management strategies are about much, much more than your key accounts. That said, any account manager worth their salt has a strategy for their key accounts. Suffice it to say that a sales relationship map for a key account looks a lot different than it does for smaller accounts.