Strategic Account Management Association

DECEMBER 3, 2020

Shifting from focus on shareholder value only to stakeholder value as well – and a broadening understanding of what stakeholder value means. Sales and account management – no longer an expense but an investment. While firms once viewed sales as an expense, in this environment it’s clearly an investment. Want more?

Co-Creation 987

Co-Creation Value Proposition Account Management Suppliers 987

Mercuri International

MARCH 8, 2022

Beginning in the 1990s, models were introduced to manage companies based on long-term shareholder value, rather than short-term ratios. Beginning in the 1990s, models were introduced to manage companies based on long-term shareholder value, rather than short-term ratios. Sales Agenda 2016. The Future State of Sales.

Suppliers 52

Suppliers Shareholders Value Proposition Innovation 52

Apptivo

APRIL 27, 2022

Improve supplier negotiations backed by analytics. The Sales module. The Sales Module helps manage the sales and marketing activities effectively. The sales module has the following capabilities: Keeps track of communications with prospects and customers. Minimizes underbuying and overbuying. Collaboration.

Supply Chain 98

Supply Chain Procurement Manufacturing Logistics 98

SuperOffice

FEBRUARY 28, 2021

They are adopting digital technologies to shift the buying power in their favor, and it’s re-shaping the traditional way of marketing to win them over. Unfortunately, this style of marketing fails to capture all the key buying factors due to the explosion of product choices, digital channels, and innovative technologies.

Marketing 55

Marketing Decision-making Profitability Customer Experience 55

Account Management Skills

NOVEMBER 21, 2022

This episode is for you if you’re interested in any of the following three areas: You’d like to know what the Client Services Director does in an award-winning digital marketing agency. Now Beth is CSD at digital marketing agency, Hallam. Hallam is a strategic digital marketing agency with a B Corp status.

Digitalization 104

Digitalization Account Management Marketing Leadership 104

Hubspot Sales

MAY 22, 2018

In order to build a successful company, you’ll need to create and fine-tune a business plan, assess your finances, complete all the legal paperwork, pick your partners, choose the best tools and systems to help you get your marketing and sales off the ground … and a whole lot more. Design a marketing & sales strategy.

Finance 145

Finance Business Planning Small Business Investors 145