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Ten insights on the future of SAM

Strategic Account Management Association

Shifting from focus on shareholder value only to stakeholder value as well – and a broadening understanding of what stakeholder value means. Sales and account management – no longer an expense but an investment. While firms once viewed sales as an expense, in this environment it’s clearly an investment. Want more?

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What is “return on sales” and how to improve it?

QYMATIX

Businesses looking to increase growth may find themselves asking, “What is ‘return on sales’, why is it important and how to improve it?”. As an important metric for business success, today we’ll answer these core questions and offer some advice on increasing return on sales in your organisation. What is the return on sales?

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What is “return on sales” and how to improve it?

QYMATIX

Businesses looking to increase growth may find themselves asking, “What is ‘return on sales’, why is it important and how to improve it?”. As an important metric for business success, today we’ll answer these core questions and offer some advice on increasing return on sales in your organisation. What is the return on sales?

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10 New Capture Strategy Tips to Keep Clients & Avoid Competitive Bids

Account Manager Tips

Capture Strategy Tips A capture strategy identifies how to position organizations as the supplier of choice and convince clients to renew without considering alternatives. Let's talk about the client lifecycle The sales cycle attracts qualified leads, engages and converts them to clients. Suppliers submit proposals to provide them.

Suppliers 246
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Stakeholder Management: A Must Read Guide

Arpedio

For example, satisfied customers can lead to repeat business and positive word-of-mouth referrals, while unhappy customers can damage a business’s reputation and lead to lost sales. This includes customers, employees, suppliers, shareholders, government agencies, and the community at large.

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Shareholder vs Stakeholder: What's the Difference?

Hubspot Sales

One of the big questions on that front is, “What's a shareholder versus a stakeholder?” So, to help you get a better sense of what shareholders and stakeholders are and how they differ, I've put together this handy guide. Table of Contents Shareholder vs. Stakeholder What is a shareholder? Here we go.

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Selling to the C-Suite: Strategies for Reaching Executive Decision Makers

Brooks Group

As buying processes grow more complex, it’s becoming increasingly important for sales professionals to gain access to senior executives and C-level decision makers. By accessing this level, you position your solution more strategically and reduce the risk of being viewed as just another vendor or commodity supplier. Build credibility.