Wed.May 03, 2023

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Sales Win Rate: How to Calculate Yours

Upland

As you are developing your sales strategy for 2023, one of the critical elements in determining your sales velocity is your Win Rate. If you don’t know how many opportunities to need to pursue to make your number, your vision for the future will be cloudy. It is hard to build a sales strategy or know what marketing needs to deliver into the funnel.

Sales 195
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Stakeholder engagement and buy-in: Influence and persuasion skills with Aristotle and Knights and Dinosaurs

Red Star Kim

At the recent PM Forum workshop on stakeholder engagement and buy-in there was an interesting mix of delegates from law, accountancy and actuarial firms from across the UK and Ireland and even China. Work roles varied across marketing, business development, PR, internal communications, events, digital and graphic design. We focused on the influencing and persuasion skills advocated by Aristotle’s model and covered tools and techniques harnessing credibility, rationality and emotions.

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The Secret to Selling SaaS – Value vs. Product

Upland

When it comes to selling SaaS, conversations with customers often begin with this question: “So what is it that you sell, exactly?” If you sell a technology product, or anything that lives in the cloud, the answer to this question can be a little elusive. Nowadays, the most valuable technology companies don’t just sell products, they sell something more.

CRM 195
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Why building a custom CRM is almost always a bad idea

Nutshell

If your company has a unique sales process or sells a variety of products and services, it can be tempting to build a CRM from scratch. Theoretically, a custom CRM would include all the features your organization needs, none that you don’t, and would be tailored to your specific business in everything from the in-product terminology to workflows reflecting how your team sells.

CRM 127
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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Selling Skills vs. Sales Methodology: Understanding the Difference

Sales Readiness Group

Sales success requires salespeople to have both selling skills and a sales methodology. Selling skills are crucial for effective sales conversations, while a sales methodology provides a structured approach to the sales process. Sales leaders must balance these two approaches to help their team close deals and increase revenue. Dive in to learn more about the differences between these approaches and how to balance them for revenue growth.

Sales 125
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How Sales Reps Can Adapt to the Hybrid Selling Environment

RAIN Group

Have you met Morgan? A terrific sales rep. Except recently, Morgan has slipped out of the top tier of the leaderboard and I think I know why: she struggles to adapt to the new selling environment.

Sales 123

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Inside Look: How a Talent Assessment Helped Improve Sales Productivity

SBI Growth

ACME sought to improve its sales productivity and create value in its ever-growing organization. To accomplish this goal, they implemented a talent assessment to understand their teams' performance better. Through the process, they uncovered how to improve sales productivity and the potential of a sales restructuring that could exponentially increase revenue growth in the next three years.

Sales 62
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Become a Better Leader: Apprenticeship e-book

Cranfield Executive Development

In this e-book four apprentices share how the Cranfield S enior Leader Apprenticeship Programme provided the perfect opportunity to combine new learning with workplace experience.

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Get down to brass tacks on AI, customer experience

Zendesk

You’ll want to be in the room(s) where it happens, and we’re not just talking about the inspirational keynotes and main-stage product announcements coming at Relate 2023. We’re betting those will prompt at least a gasp or a tear, but we know many of you are joining live to learn the how—not just the why—of customer experience. Start supporting customers with the latest and greatest in AI and automations.

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Transform Your Business: Unlock Value through Automation, Scaling, and Adaptation

Planview

The world of project management is rapidly evolving, with an increasing emphasis on the role of the PMO in enterprise transformation. At the same time, automation is dominating conversations about the future of work. Which begs the question—how can today’s project managers leverage automation to drive maximum value for their organizations? With many years of experience in working with enterprise customers to unlock transformational value , Blumhorst and Derbyshire have decades of experience driv

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Why “valuation is B.S.” to Truora founder Daniel Bilbao

Zendesk

Daniel Bilbao has experienced the startup world from all angles—co-founder, engineer, board member, and investor. He considers valuation an over-valued metric for evaluating startup success, and says founders need to sell their own product and try to kill their own deals as a stress test. With $8 million USD in ARR (annual recurring revenue), $14 million in revenue, and strong presence across the LATAM region, he must be doing something right.

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Litmus Launches AI Assistant to Empower Captivating Emails For All

Customer Think

Email marketing leader adds intuitive AI functionality to optimize email campaigns at scale

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Here’s why AI is the key to more empathetic customer experiences

Zendesk

No two customers are alike. Just as no interaction with any one customer is always the same. Various factors, both within and outside your control, can influence a customer’s emotions and require a different approach. With artificial empathy, you can now tailor experiences for how a customer is feeling at any given moment. It’s a level of personalization that goes beyond favorite channels or curated product pages—one that is easily scalable and deeply responsive to real-time change.

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May 03 – Customer Success Jobs

SmartKarrot

Role: Customer Success Manager Location: Cambridge, England, United Kingdom (Hybrid) Organization: ADVANCE® AI As a Customer Success Manager, you’ll guarantee organic growth by looking for chances with other companies and nations. Develop proactive, long-lasting relationships with clients at various levels of the client organisation and departments.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Why is Medical Reputation Management Important?

ReviewTrackers

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Webex Call Secret Revealed: How to apply a FREE Intelligence layer on your Webex calls!

SmartKarrot

Are you tired of dull and unproductive Webex calls? Do you want to add an extra layer of intelligence and efficiency to your virtual meetings? Well, you have landed at the right place! Here is a detailed blog that reveals a secret that will revolutionize the way you conduct your Webex calls! In the blog, you will learn how to apply a FREE intelligence layer that will increase productivity, enhance your communication skills, and make your virtual meetings more engaging than ever before.

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[INFOGRAPHIC] Quick Takes From The Media Sales Report

The Center for Sales Strategy

If 2021 saw everyone still reeling from the “year that shall not be named,” then 2022 seems to be one of continued adjustment. For example, it’s clear that “hybrid work” means different things to different people. Nearly half of sales managers (49%) view their desired hybrid schedule as a 50/50 split between in-office and work-from-home. In this new Media Sales Report , you’ll see that salespeople don’t feel the same way.

Media 101
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Bust: 6 Myths About Free Conference Calls!

SmartKarrot

There’s no doubt that video conferencing solutions within businesses have exploded over the years. According to a report by 99Firms, 58% of companies use video conferencing services in their day-to-day operations. Despite this popularity, some businesses are taking their meetings online. This is understandable. Many beliefs about conferencing applications have floated around over the years that have led business leaders to see these services as doing more harm than good when implemented in

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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4 Prospect Qualification Mistakes That Are Hurting Your Sales

Hubspot Sales

Qualification is a critical sales activity that ensures reps aren’t wasting their time on leads that will never buy. It's a useful (or even essential) exercise to conduct at the start of your sales process — but there are certain limits to it. Qualifying too much, too early can be counterintuitive. If you over-qualify up front, you might wind up narrowing your perspective to the point of missing viable opportunities and working on bad leads.

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Everything You Need To Know About Free Video Calls!

SmartKarrot

What Are Free Video Calls? Over the years, businesses have experienced a complete transformation in the types of mediums they use to communicate with each other across their enterprise. In modern times, free video calls have become one of the most used communication mediums within any organization. According to Trust Radius, the video conferencing industry saw a 500% increase in 2020 alone.