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The SMB Owner’s Guide to Navigating Sales During Economic Uncertainty

ACT

It’s also worth keeping in mind that funding from investors dries up during such periods. Conduct online surveys, social media polls, and customer interviews to dig deeper into their changing expectations and needs. It could be as simple as staying connected with existing customers via email and social media.

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31 Funding Resources for Black-Owned Businesses

Hubspot Sales

Accion International is a global, non-profit micro-lender that provides financing to disadvantaged populations. They offer a Business Consortium Fund where eligible businesses can receive financing and advisory services. The Small Business Innovation Research (SBIR) and Small Business Technology Transfer (SBTT). Pursuit Lending.

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4 Bootstrapped Businesses That Are Seeing Phenomenal Success Today

Hubspot Sales

I used a free tool to create my website and social media (e.g., With bootstrapping, you are in control of all finances because it's your money that's being used to fund business activities. Since you aren't responsible to investors, you're able to use the money in the way you see fit. The company continues to innovate.

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13 Entrepreneur Blogs to Jumpstart Your Dreams

Hubspot Sales

While you’re there, flip over to the personal finance, frugal living, and credit card sections to keep yourself in check while you’re getting your business up and running. You’ll get a diverse offering of topics, from sales and marketing to finance and staffing. All Business. Hear from the experts. Kabbage Small Business Blog.

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21 Books About Starting a Business You Can’t Afford Not to Read

Hubspot Sales

Should you have investors? Review excerpt : “Must-read for anyone aspiring to pursue their passions or use social media for business.”. The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses ” by Eric Ries. 21 Books About Starting a Business. Do you need co-founders?

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What is product-market fit? Examples and strategies to find it

Zendesk

Evaluate your buyer persona Buyer personas help companies understand and connect with their target audience by identifying key information, which can be achieved through market research like customer surveys, researching market trends, analyzing website traffic or social media engagement, and talking to your actual customers.

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The Ultimate Guide to Entrepreneurship

Hubspot Sales

Social media offers free marketing. Small business loans provide an established source of financing that favors more traditional business models. That said, there are some less obvious benefits of equity financing. Because silent partners don’t have a say in your business, they’re considered investors by the SEC.