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The Future of SAM – Revisited

Strategic Account Management Association

She also works on sales effectiveness and has recently done some innovative work around omni-channel excellence. He’s a global thought leader around business-model innovation, market design and disruption. Adjust notion of stakeholder value. It’s not only shareholder value, customer value or stakeholder value.

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Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Our contacts and stakeholders just aren’t making decisions – How do we deal with their disengagement and getting pushed back and back while they still expect more from us?

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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. There are lots of articles on internal communications, buy-in and stakeholder engagement. Animal magic of buy-in and stakeholder engagement (Video) (kimtasso.com). Innovate – Be more innovative in M&BD.

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Unlock Business Potential with Effective Stakeholder Mapping?

Arpedio

Unlock Business Potential with Effective Stakeholder Mapping Improve your critical stakeholder relationships ← Back to blog As businesses strive to achieve growth and success, many overlook the untapped potential of effective stakeholder mapping. We will also highlight the tools and techniques available for stakeholder mapping.

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Ohmae’s 3C Model (Strategic Triangle)

Flevy

The focus of the model is on customers instead of shareholders, based on the premise that customer centricity ultimately leads to the accomplishment of shareholders’ interests. Without a firm customer-centric strategy, organizations fail to meet the demands of shareholders and other stakeholders.

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How to Boost Sales Productivity with Account Planning

Upland

Data analysis is key to staying competitive, driving innovation, and achieving sustainable growth in a rapidly changing landscape. Through relationship and insight mapping, sellers see any buying group’s stakeholders, relationships and hidden motivations. Teams quickly grasp patterns, anomalies, and correlations.

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4 Agile Change Management Tools

MDI Training

As an executive coach, consultant, key speaker and reflection guide for top executives, the graduate in business administration is active worldwide and accompanies her international clients through the challenges of the “VUCA world” Masha Ibeschitz is the founder and chairwoman of the Think Beyond Group and a shareholder of MDI.