article thumbnail

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. Innovate – Be more innovative in M&BD. There was sometimes a lack of appetite for trying new approaches by fee-earners who might be risk averse or resistant to trying out innovative initiatives.

article thumbnail

The Future of SAM – Revisited

Strategic Account Management Association

She also works on sales effectiveness and has recently done some innovative work around omni-channel excellence. He’s a global thought leader around business-model innovation, market design and disruption. It’s not only shareholder value, customer value or stakeholder value. Adjust notion of stakeholder value.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Ohmae’s 3C Model (Strategic Triangle)

Flevy

The focus of the model is on customers instead of shareholders, based on the premise that customer centricity ultimately leads to the accomplishment of shareholders’ interests. Without a firm customer-centric strategy, organizations fail to meet the demands of shareholders and other stakeholders.

article thumbnail

Leading with Connection: Reflections on Modern Leadership

Planview

Meeting new people, fostering relationships, building trust, collaborating – they’re all certainly possible in a hybrid / remote environment, but they require deliberate, consistent effort. Our most recent offsite meeting reinforced something that we know to be true: In order to be aligned, you have to be connected. We build together.

article thumbnail

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

(200,000 companies with turnover or shareholder funds over £1.5m no-data-entry CRM; relationship intelligence (ERM); revenue operations system; automatic capture of emails, meetings and referrals). Some firms provide templates of different types of KAM meeting types. Used for building lists with over 300 search criteria.

article thumbnail

Strategy Execution: 5 Organizations That Have Done It Well

ClearPoint Strategy

Every quarter, Germantown’s city administrator meets with department directors to review progress and results, which are then shared publicly with citizens via a community dashboard. Work with vendors to innovate and drive value. Origin Bank established three meetings, each with a distinct purpose, to be held each quarter.

article thumbnail

How to Boost Sales Productivity with Account Planning

Upland

Data analysis is key to staying competitive, driving innovation, and achieving sustainable growth in a rapidly changing landscape. It would force my team to think beyond simply meeting the requirements customers were looking for. Recognizing patterns in the data allows you to identify new market opportunities and predict future trends.