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What can creative agency account managers learn from an account manager in the software industry, with James Aldrich

Account Management Skills

James Aldrich is a major account manager with over twenty years experience in both business development and account management in the software industry. Why business development and account management are similar roles. * Why you should learn from how other industries operate. *

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13 Ways to Improve your Marketing Career

Insightly

It can be hard to know when it’s time to take the next step. Then, sometimes it’s hard to even know what that next step is. Even though the marketing career path isn’t a straight one, there are a few steps you can take to advance your career. Stop to consider what exactly this advancement would mean. If so, in what areas?

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How to Scale Account Management for Business Growth with Calin Muresan

Account Manager Tips

So organizational design and formal systems, you know, well, that can wait. Which means as an account manager, you’ve got to rely on instincts (and maybe a little prayer). But what happens when things take off? You can’t run an account management team like that, let alone a business. Time Stamps.

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Why Account Managers need a point of view on AI

Account Management Skills

And whether you’re sick to death of hearing about it or are excited by what’s unfolding, from an agency account manager’s perspective I believe there are a couple of things that are important: 1. b) Keep an eye on tools most relevant to what you do as an agency.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

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How a copywriting agency is embracing generative AI, with Konrad Sanders

Account Management Skills

Welcome to episode 86, where I’m joined by Konrad Sanders , CEO of The Creative Copywriter agency, to discuss the impact of generative AI on copywriting. – The limitations of AI-written copy and what clients are saying about AI. Konrad, big warm welcome. Konrad 00:18 Thank you. So thanks for having me Jenny.

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The Complete Guide to Digital Entrepreneurship

Hubspot Sales

You can connect with millions of people globally for only a fraction of the cost of traditional marketing. What is digital entrepreneurship? With a little time and dedication, you can star in your own success story like the ones below. You can benefit from a rapidly growing market. That’s especially true in retail.