Red Star Kim

SEPTEMBER 8, 2023

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. Second, I observed that often in professional services marketing and business development we have minimal involvement in research, innovation, product development and pricing.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Red Star Kim

NOVEMBER 9, 2023

Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. He mentions innovation expert Clayton Christensen who suggests that success from what you are doing stops you seeing what you should do next. He’s clearly an advocate for scenario planning.

Strategic Thinking 147

Strategic Thinking Decision-making Innovation Facilitation 147

KAM With Passion

FEBRUARY 22, 2021

For all organisations, large or small, who take it seriously, practicing KAM is about developing deep and strong relationships with truly strategic customers in order to accelerate innovation and growth. As stated earlier, boosting innovation has become a key criterion for organisations with a mature KAM practice.

Key Account Management 130

Key Account Management Account Management Management Co-Creation 130

Red Star Kim

DECEMBER 5, 2023

Four themes in the art of selling – Integrating marketing and sales (kimtasso.com) A creative exercise on engagement generated some interesting metaphors – for example, a brick wall suggesting a lack of communication, a carrot considering motivation and a Leonardo di Caprio shrug suggesting indifference.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Hubspot Sales

JANUARY 25, 2023

However, turning your idea into a profitable business is no simple task. The goal here is to identify and validate a profitable business idea. Chanty is a communication and team collaboration app that went head-to-head with companies like Slack. As a result, many innovative ideas never become a reality.

Investors 64

Investors Profitability e-Learning Brainstorming 64

Red Star Kim

SEPTEMBER 5, 2023

And mentions that the CIPD bought out three research reports between 2012 and 2014 describing the impact that neuroscience will have on learning. The author has included some research on the value of skills (e.g. people skills are worth £88 billion to UK industry alone).

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

SBI Growth

FEBRUARY 21, 2013

They consider the expected profits from the innovation. But more importantly, they consider the value of the innovator. Source – CEB, The New High Performer Playbook, Arlington VA, 2012). Good Reps are unafraid to challenge the status quo in favor of innovative thinking. Bet on the Jockey.

Innovation 131

Innovation Decision-making Prioritization Profitability 131