Red Star Kim

OCTOBER 10, 2023

A 2016 Gallup poll of Millennials found that almost 90% of them valued “career growth and development opportunities,” but less than 40% felt strongly that they had “ learned something new on the job in the past 30 days.”

Artificial Intelligence 130

Artificial Intelligence Emotional Intelligence Decision-making Digitalization 130

Red Star Kim

DECEMBER 19, 2023

The challenge was to raise BBK’s profile in an increasingly busy space and ensure that it integrated with the firm’s wider digital marketing (especially it’s SEO and Google rankings). After the campaign, the evergreen content served as a valuable digital asset that continued to draw traffic to the site.

Media 130

Media Insurance Marketing Emotional Intelligence 130

Red Star Kim

OCTOBER 13, 2023

And that some content – e.g. digital skills – is best learned through video whereas “softer” skills through personal interactions. How to deliver M&BD training and promote learning effectiveness Our second interactive exercise considered how to promote learning and harness different training opportunities. What are soft skills?

Supply Chain 162

Supply Chain Emotional Intelligence Construction Innovation 162

Red Star Kim

MARCH 1, 2024

This is challenging as everyone is time poor and most communications are digital. An introduction to emotional intelligence (EQ) and empathy (Video) (kimtasso.com). Forge relationships Before we try to generate engagement and buy-in we need to forge relationships with fee-earners. Everyone is different.

Stakeholders 130

Stakeholders Decision-making Emotional Intelligence Communication 130

Red Star Kim

NOVEMBER 1, 2023

Digital environment – Where people buy people, the challenge of forging strong personal relationships becomes more acute when most communications are managed through digital channels. This has changed the sales process fundamentally in many environments.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Red Star Kim

AUGUST 14, 2023

An introduction to emotional intelligence (EQ) and empathy (Video) (kimtasso.com). As well as those designed for the digital age such as RACE (Reach, Act, Convert, Engage). Search Engine Optimisation Writing for digital channels involves SEO to drive traffic to your web site. Research the relevant key words.

Artificial Intelligence 130

Artificial Intelligence Value Proposition Media Emotional Intelligence 130

Red Star Kim

JANUARY 22, 2024

A chance encounter with Helen Kensett at a recent conference reminded me about her 2016 sales book. I’ve reviewed several books on selling (see the list below) and this one is different as, rather than focusing on the stages in the sales process, it provides pragmatic tips to help. It’s good to see another female author of a sales book.

Value Proposition 130

Value Proposition Emotional Intelligence Sales e-Learning 130