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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

Proactive marketing and business development executives – CRM, internal engagement and career insights. What CRM/systems would people recommend? A variety of specialist (to professional services) and mainstream CRM systems were explored. CRM and Marketing Automation Software for SMBs | Act!

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

At the recent Business Development for Professionals – 2024 Virtual Conference – MBL Seminars I presented a session entitled “Supporting Fee-Earners in Sales Targeting”. Here is a summary of the sales targeting toolbox for professional services firms.

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Key account management strategy: Setting things in motion

PandaDoc

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

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Artificial intelligence in B2B Sales. New Challenges – New Opportunities.

QYMATIX

One interesting read about the use of artificial intelligence in B2B sales. Artificial intelligence (AI) is gaining relevance in Business-to-Business (B2B) sales. The use of artificial intelligence in sales and controlling offers an exciting field of application, for there companies can effectively expand existing CRM and ERP systems.

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Sales Organizations Must Aim Higher to Ensure Transformation

Miller Heiman Group

With organizations facing an ever-evolving (and uncertain) future, it can be difficult for sales leaders to draw a bead on the best focus areas to ensure success. No matter what, sales transformation is a strategic endeavor. The Future Four: A Vision for Sales Transformation. 1) Reimagine sales roles as value engineers.

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What’s Disrupting Sales? Part 1: Performance

Miller Heiman Group

On the surface, the sales machine seems to be moving along for many organizations. For the third year in a row, sales organizations hit their revenue goals, according to the 2019 World-Class Sales Practices Study from CSO Insights. In this post we tackle the first: declining sales performance. Register for the Webinar.

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