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ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT

Strategic Account Management Association

Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” The winners of the 2022 Excellence Awards will be announced at the SAMA Annual Conference May 23-25 in New Orleans. By Emily Williams, Strategic Account Manager , Pfizer.

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10 Trends – Annual International Marketing Benchmark by PM Forum and Meridian West

Red Star Kim

Over 70% anticipate a downturn in the economy in 2023 compared to 2022, but respondents believe that professional services will be more resilient than other sectors. I’m surprised at inward looking nature of the highest-ranked factors and how low both technology and innovation appear to be on firms’ agendas. The figures were 2.3%

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Nurture a change management movement – From “Let it go” to “Let it grow”

Red Star Kim

Some tactics for engaging employees on the change journey : Co-create a vision Explain the challenge or the opportunity. Particularly asking “How will this affect me?”. Lewin, an early writer on individual change, talked about the need to “unfreeze” people from the way they usually behave. So we can engage emotions.

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Top 50 Customer Success Influencers 2022

SmartKarrot

Here’s our Top 50 Customer Success Influencers list for 2022 celebrating the inspiring visionaries and trailblazers who are helping shape the field and its future evolution. So, without further ado, here’s SmartKarrot’s Top 50 Customer Success Influencers for 2022 (presented in no particular order). Lincoln Murphy. Sue Nabeth Moore.

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Providing regular research updates about contacts, organisations and sectors can help identify topics for discussions and innovative ideas. Some firms provide templates of different types of KAM meeting types.

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Top 30 SaaS Influencers to Follow in 2022

SmartKarrot

The world of SaaS has simplified software creation and distribution making access easier than before. This is why we have created and curated a list of 30 top SaaS influencers you must follow in 2022 to receive excellent SaaS advice. Top 30 SaaS Influencers You Need to Follow in 2022. Aaron Levie. Alex Turnbull. Brad Feld.

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Top 50 Women Leaders in Customer Success 2022

SmartKarrot

In celebration of International Women’s Day, we are honored to present our Top 50 Women Leaders in Customer Success to Follow list for 2022, celebrating 50 influential women leaders and their inspiring stories of strength and success. She is the co-founder of ePesos, which required her to build the Customer Success team from scratch.