DemandFarm
APRIL 13, 2023
KAM Glossary (with 65 Definitions) To help strategic account managers / key account managers /sales professionals enhance their understanding of Key Account Management (KAM) , this glossary provides clear and concise definitions and explanations of essential terms, definitions, and concepts related to key account management.
Account Manager Tips
JULY 27, 2020
Now, if there’s one thing that I know it’s when you are a small business, your priority is survival. Which means as an account manager, you’ve got to rely on instincts (and maybe a little prayer). You can’t run an account management team like that, let alone a business. But what happens when things take off?
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Red Star Kim
SEPTEMBER 26, 2023
increasingly M&BD professionals play a part on the front line of client contact for example, as account managers) Client concentration? In this case, account managers liaise with the fee-earners. They learn about their markets and clients, help formulate strategy and develop plans.
Peter Simoons
MARCH 26, 2021
They need to be managed carefully to maximise their potential. Just as we have seen CRM tools benefit the sales and account management processes, there is a need for similar digital tools to support the alliance management processes and jointly manage information with your alliance partners. .
Account Management Skills
FEBRUARY 6, 2023
If you have an account manager in your team, or perhaps you are an account manager and you’re looking to upskill, my next agency Account Accelerator (TM) training programme starts on March 28th 2023. You can read more here. Better to make use of them than to try and escape from them, I say.
Red Star Kim
OCTOBER 16, 2023
And co-create a plan. Why do you need a business plan? 10 reasons why (kimtasso.com) Marketing planning in a nutshell – simple and complex plans (kimtasso.com) Data and systems It was good to have a sprinkling of IT geeks (their label not mine!)
Red Star Kim
DECEMBER 5, 2023
Geographical and psychological distance can seem larger when in a digital space. Ideas on how to spend any “free” time ranged from competitor and analytics analysis to business plans for teams although some mentioned getting up to date on admin. Finding ways to meet with people in real time (such as at social events) can help.
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