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What suppliers can do mid-contract to future-proof their negotiations

Strategic Account Management Association

By Jeff Cochran, Partner, Shapiro Negotiations Institute. At Shapiro Negotiations Institute, we coach the principle that the best negotiation occurs when you have leverage. This article discusses what you, as a supplier, can do mid-contract to make your upcoming negotiations more successful. Things are going great.

Suppliers 759
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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Just when customer account teams and salespeople were beginning to grow accustomed to virtual-only sales and account management, a return to (some) face-to-face interactions is on the horizon. COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers.

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25 Problems That Stop Key Account Managers From Doing Their Job

Account Manager Tips

25 problems that stop key account managers from doing their job Favourite books about problem solving Coming up: How to Build a Successful Executive Sponsorship Program Just for fun: #GorgeousGrandma Day In other news Quote of the week. Key account management is a role that requires both sales skills and strategic thinking.

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7 Reasons Why Clients Ghost You (and What to Do About It)

Account Manager Tips

They don't need anything As a key account manager, if you've done your job right, there's no reason for them to keep in touch. Usually our clients are more important to us than we are to them Especially if you're not a major supplier. Rebalance your communication expectations to align with your value as a supplier.

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10 New Capture Strategy Tips to Keep Clients & Avoid Competitive Bids

Account Manager Tips

Capture Strategy Tips A capture strategy identifies how to position organizations as the supplier of choice and convince clients to renew without considering alternatives. Improve communication. Your job as a key account manager is to deliver the kind of value that convinces your clients to stay in the loop.

Suppliers 246
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Help! How Do I Tell Clients About a Price Increase?

Account Manager Tips

Is there anything worse a key account manager has to do than tell clients about a price increase? Define the context, your communication strategy, negotiation tactics and contingency plans in the event of an escalation. Will you negotiate? or make some phone calls to alternative suppliers. Now what? .

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Here’s How to Keep Clients Interested In Your Proposal

Account Manager Tips

The buyer will get help from a different supplier (i.e. Details at the end of this page ) The KAM CLUB You’re only seconds away from the essential training, advice and support you need for an exceptional career in key account management. Through a series of conversations, each looks at the problem and how to solve it.