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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

Just when customer account teams and salespeople were beginning to grow accustomed to virtual-only sales and account management, a return to (some) face-to-face interactions is on the horizon. Jonathan Hughes, Partner, Vantage Partners, and David Chapnick, Partner, Vantage Partners.

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Strategic Account Management Best Practices Checklist

The Chapman Group

It is understood that within many organizations there are existing account managers who have either been trained or who are extremely gifted and intuitive in the art and science of strategic account management. Some organizations have also chosen the terms GAM (Global Account Manager), and CAM (Corporate Account Manager).

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The Strategic Account Manager within a “Best-in-Class” Strategic Account Management Program

The Chapman Group

It is understood that within many organizations there are existing account managers who have either been trained or who are extremely gifted and intuitive in the art and science of strategic account management. Some organizations have also chosen the terms GAM (Global Account Manager), and CAM (Corporate Account Manager).

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Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. As well as marketing and business development executives and managers there were also those in specialist pricing and bid roles.

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SAMA Annual Conference 2024 highlights

Arpedio

A learning environment that’s anything but conventional ARPEDIO was right in the middle of it all, surrounded by Strategic Account Management (SAM) professionals who shared our drive for success and eagerness to push boundaries and exchange game-changing ideas about the future of SAM.

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Unleashing the Power of Mobilizers: A Guide for Implementing Challenger Sales Methodology

Arpedio

They champion innovation, challenge the status quo, and prioritize value-driven solutions that address their organization’s strategic objectives and pain points. They are proactive in seeking out innovative solutions and are receptive to insights that challenge conventional thinking.

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How Pedro Correia, Sales Enablement Lead at IFF, uses AI and AR to connect with customers | Building Modern Sellers Blog Series

Showpad

In this interview, Pedro shares the innovative ways IFF is integrating technology into the sales training and content process , from information tagging to augmented reality and AI. It was easy for our customers to navigate and to use chat or video calls with account managers in the rooms. It takes time.